Develop regular reports/dashboards with Tableau and Adobe Analytics to inform project priorities and overall health Coordinate with analytics partners to improve reporting, documentation and visibility on customer behaviorsPartner with web and UX optimization teams to identify key customer pain points and develop treatmentsProvide forecasts and ad hoc analysis using Arima-Garch to help create data driven conversations with stakeholders Used PCA and conversations with SMEs to divide online banking interactions into customer behavior/site visit purposeRan KNN to segment private wealth clients based on online banking behaviors identifying a previously underserved segment and driving conversation around a differentiated mobile experienceBuilt a multiple linear regression to tie online banking behaviors to account level KPIs to inform development of differentiated client experience features and tests

Develop regular reports/dashboards with Tableau and Adobe Analytics to inform project priorities and overall health Coordinate with analytics partners to improve reporting, documentation and visibility on customer behaviorsLeverage chat and survey data using NLP to provide insight on customer experience and interests with sentiment and topic analysisWorked with SageMaker and Tensorflow to provide proof of concept for automated chat experiencePartner with web and UX optimization teams to identify key customer pain points and develop treatmentsUtilized logistic regression and survival analysis to predict deposit account attrition and describe primary drivers

Built reporting tools to translate millions of data points into visually intuitive information to increase accountability Managed ten data coders in two offshore teams providing them with manuals/training materials, documentation and feedback as well as setting project prioritiesTracked and analyzed monthly nationwide inventory and sales data to inform various industry white papersGathered and summarized inventory/sales data to quantify various third party’s impact on their client’s performance