As Seel grows, there are a variety of projects that involve a mix of go to market, product, and operations. These projects fell under purview and included Return Operations, Industry Research, and New Product evaluation.

Seel helps you shop, work, and play online with peace of mind. Our guarantees and protection plans are embedded in many online consumer experiences, from food delivery apps to apparel websites, often in a white-labeled or co-branded form.As Head of Development, I'm responsible for identifying and developing new growth channels and applications of our technology. I led the initial partner acquisition for our new product, Return Assurance, and designed our current partner acquisition process and journey. I'm currently building a repeatable & multi-channel growth engine focused primarily on cold outreach through phone, email, and social channels.

As employee #1 and the general manager, I was responsible for acquiring our first members and growing the marketing and distribution efforts for Gig Income Shield. I focused primarily on developing channel partnerships and custom applications that leveraged our API for quoting, enrolling and servicing members. I also developed an evergreen influencer campaign, guided UX and product from a marketing standpoint, and built a team that consisted of marketing, partnership, and BDR resources.

We are a team of passionate marketers filling our clients' sales pipelines with warm and qualified leads. We do this through a holistic and metrics based funnel strategy that ensures our clients have the right tech, content, and campaigns to meet their revenue targets.

Eventbrite is a global leader in event management and ticketing software. As the Revenue Operations Analyst, I was responsible for establishing and tracking core metrics across the Marketing, Sales, and Growth Organizations, forecasting pipeline targets and managing global programs that leverage full funnel efficiencies to drive growth.I joined Eventbrite at a pivotal point for the company, we've gone through 3 organizations in the last 2 years and we've had to be flexible and think outside the box to keep the business stable and re-accelerate revenue growth.The final project I worked on was a global program that operates in 6 countries, support $22 million in revenue, and drove an incremental $3 million in revenue.

As the Marketing Operations Analyst, I was responsible for establishing and tracking core metrics, modeling growth strategies, forecasting pipeline targets, managing vendors and negotiating their contracts, and supporting our partners in Sales and Finance.I joined Eventbrite at a pivotal point for the company, we've gone through 3 organizations in the last 2 years and we've had to be flexible and think outside the box to keep the business stable and re-accelerate revenue growth.Successes included increasing annual revenues by $2 million, shaving $200k off the cost of our largest vendor (40% of previous contract value) while increasing ROI by 20%. I also lead the annual planning process for the largest and most complex pipeline plan in Eventbrite history — 8 countries, 5 marketing teams, and 10 sales teams — and was able to finish on time with 100% buy-in (a first for Eventbrite).

I formed NK Consulting after recognizing a lack of marketing and sales experience in small, early stage startups. I found, contracted, and serviced my own clients. I focused primarily on small startups with 1 to 20 employees that lacked clear and defined revenue strategies. I worked closely with founders to develop business plans and revenue strategies.Successes included negotiating channel partnerships that 4x one client's customer base, implementing a content strategy that built a 10,000 person community, and developing business plans that were ultimately accepted into Y Combinator and 500 Startups.

Seal Software leverages big data analytics to locate, identify, sort, and search contractual documents. While at Seal, I was responsible for developing new business from companies listed in the Fortune 2000. I did this by identifying stakeholders, building relationships and developing their interests.I joined Seal Software as employee number 80 and faced many challenges due to the lack of brand recognition.While at Seal, I created new processes to guide the business development team, worked with VP's of large corporations, and leveraged outside of the box thinking to start new relationships.