A Data Consultancy and Analytics Software - we specialize in cross-media audience and engagement measurement on social media, streaming video and podcast platforms.

Teaching master's courses in Advanced Digital Media, Advertising and Social Media Strategy. We lean into discussion around the fundamentals of content creation, production for social video, using social analytics to inform a strategy, host weekly guest speakers across media/brands/creators and more.

Clients: Precise TV, Value Creation Labs, T-Mobile Advertising, Beautiful Destinations, Chicago Sports Network, bknown agency, Sport Fishing Championship, Chartbeat and more. Message me for current consulting availability. Areas of focus: - Data/Analytics Product Strategy & Innovation- GTM, Marketing & Sales Optimization- Education, Research & Analyst Services- Revenue/Monetization Strategy- Social Media and Digital Video Analytics

Member of the Element 46 Accelerator powered by QUAY Acceleration. The program is a world-class startup accelerator program founded within the rich ecosystem of Westchester County, and serves entrepreneurs from across the county.

BASE is a tech-enabled, data-backed, sponsorship sales agency dedicated to youth and community sports.BASE has secured partnerships with brands like: Papa John's, PRIME Hydration, US Army, DUDE Wipes, College Ave Student Loans, Floyd's Barbershop, Hard Rock Café, and many more.These brands have trusted BASE to create powerful engagement experiences with the families of youth athletes across 20+ sports and in more than 40 states - a total network of more than 25 million consumers.

Gondola is a next-gen portfolio platform for content creators. We also run the annual Gondola Sports Summit

Sqwad helps businesses connect fans to sponsors through easy-to-launch interactive digital activations that show measurable value to partners.

Qonsent is an innovative startup in the privacy space providing next-practice consent enablement for marketing teams, as well as a first-of-its-kind consumer consent wallet for transparent consent engagements directly between the Consumer and the brand.

Peer to Peer Gaming and Social Fantasy Sports.

I joined Conviva after they acquired my company Delmondo in 2018 (renamed to Conviva Social Insights) and worked on building cross-platform measurement and analytics products for Social Media and Streaming Video. My role sat at the intersection of product management and corporate strategy to drive growth at the company.Responsibilities:Successfully led the development and implementation of company-wide strategic plans, resulting in triple-digit percentage revenue growth and market expansion.Oversee the management and growth of a cross-functional team of marketers, sales, customer success, data analysts, engineers, and product managers.Developed and maintained key partnerships with social networks, clients and industry leaders to drive product innovation and market penetration.Utilized data-driven insights to inform business decisions and drive operational improvements.Led the launch of multiple successful analytics software products, resulting in increased market share and customer satisfaction.Some of our analytics clients: NFL, NBA, MLB, NCAA, UEFA, WWE, NASCAR, World Rugby League, UFC, Red Bull, Vegas Golden Knights, Miami Dolphins, Kansas City Chiefs, Learfield, ESPN, New York Islanders, Barstool Sports, CNN, TED, ABC News, Cirque du Soleil, Apple, DAZN, Goal.com, Spotify, Paramount, Fox Sports, Uninterrupted, LA Clippers, Portland Trailblazers—Conviva is the real-time measurement and intelligence platform for streaming video. Conviva's Measurement Platform provides insight into streaming TV and digital video consumption, social media engagement, and viewer experience across every second, every stream, and every screen. With a global footprint of 50 billion streams per year across 3 billion applications and 200 million users, Conviva serves more than 200 brands.

Acquired by Conviva. Delmondo is a social video analytics SaaS platform.Bootstrapped Delmondo to millions in ARR, hundreds of customers and a profitable business.NFL, NBA, MLB, NCAA, UEFA, WWE, NASCAR, World Rugby League, UFC, Red Bull, Vegas Golden Knights, Miami Dolphins, Kansas City Chiefs, Learfield, ESPN, New York Islanders, Barstool Sports, CNN, TED, ABC News, Cirque du Soleil, Apple, DAZN, Goal.com, Spotify, Paramount, Fox Sports, Uninterrupted, LA Clippers, Portland Trailblazers, MTV, VH1, BET, Showtime Networks, LOGO, The GRAMMYs, Marriott, JBL, Facebook, Turner, Billboard, Wieden + Kennedy, BBDO, Bud Light, Walmart, HersheyFounded in 2014 we developed the industry’s first video analytics for Snapchat, Instagram Stories and Facebook Live, and today measure all content on social channels including Facebook, Instagram, Instagram Stories, YouTube and YouTube Live, Twitter, Snapchat, Twitch and first-party video players. Our software helps brands, agencies, media and entertainment companies, sports leagues and teams streamline their social measurement process - from research to reporting, increasing content performance and maximizing revenue. First official Facebook Media Measurement Partner for Video, Live and Instagram Analytics.Visit us online: http://delmondo.com

Led the web development and launch strategy for TVREV.com

Acquired by WarnerMedia in 2016. BRaVe Ventures provides strategic advisory and accelerator services to emerging and established players in the media, technology and entertainment sectors as well as incubate and invest in start-ups. David Beck, Jesse Redniss and Gary Vaynerchuk founded BRaVe to drive the next wave of innovation and propel companies to leadership positions in this volatile and dynamic ecosystem. I worked with BRaVe's clients - today's largest media companies - on building new ad products to enable monetization, and advise BRaVe portfolio companies on their strategy.Designed and developed the site TVREV.com, industry thought leadership site documenting the disruption in the TV industry.

Managed and developed new business opportunities with Ad Agencies and Media/Entertainment brands. Developed social media analytics, listening and content marketing strategies.Customers: SyFy, Univision, Clear Channel/iHeart Radio, Oxygen

Acquired by Adobe. Develop creative digital content solutions for enterprise publishers and brands using Livefyre’s social curation software (Comments, LiveBlog, LiveChat, Media Walls, trending social data)Construct community architectures and consult about best practices for publishers and brands. Helped develop a new Native Ad product and sold into a major brand (PlayStation) Work with core product teams to develop new product features, relay customer feedback, working in Agile environments. Developed custom analytics reporting templates (Google Analytics, Omniture, Datasift, SQL) Select projects: 
PlayStation 4 GreatnessAwaits.com - We developed a social hub that curated and amplified authentic, original content from PlayStation’s brand advocates about the launch in real-time. The hub also curated in user generated content including Tweets, Vine videos, Facebook posts and Instagrams. As a result, PlayStation surpassed their global sales goals for the PS4 launch and saw significantly more positive social sentiment than Xbox One, which was launched at the same time. Oprah’s Lifeclass - launched the first Instagram Video on TVOthers: Sports Illustrated Go RVing Tailgate Tour, LiveBlog, Eminem MMLP2 Lyrics Campaign, Lady Gaga #Artpop Release, Clearasil Justin Bieber Social Photo Contest, 
The Daily Beast Egyptian Revolution Select accounts worked on: 
Sony PlayStation Callaway Golf, Wall St. Journal, NY Times, NASCAR, Golf Digest, OWN, Dr. Phil Show
, AOL.com, Mashable, Sports Illustrated, All Things Digital, Engadget, Voice Media Group, MotorTrend, Teen Vogue, Allure, TIME.com, Blue Shield of California, YMCAIn September 2013, Livefyre acquired social curation startup Storify

Managed a network of 20+ contributing writers while also writing weekly articles covering trends in digital marketing and advertising. Worked with B2B software and adtech companies to create content partnerships.Our Social Fresh Conferences have been running for more than 6 years now and attract 500+ brand and agency attendees twice a year in Orlando and San Diego.We were ranked the #1 Social Media Education Blog in 2013 by Social Media Examiner.

Lead social brand development and manage execution of social media strategy for the agency’s portfolio of clients.Clients: Winn-Dixie Grocery Stores, Softlips, Alarm.com, Catlin Group, Veolia Environmental Services, Miami Subs Grill, Captain Stan’s Smokehouse, Everbank, Robert Boissoneault Oncology Institute and moreCreator of @KhanYouDigIt - Jacksonville Jaguars Fan Campaign - featured on CNBC, NFL Network, ESPN and more, winner of a 2012 Silver ADDY Award

Develop social media strategies and advertising solutions for brands and musicians. Compose and produce scores/commercials for musicians, advertising agencies, TV, film, and online content.Consultant to Cyhi the Prynce, signed to Def Jam and Kanye West's GOOD Music.Helped launch Kendrick Lamar's presence on Instagram.Clients: Anheuser Busch, HSN, Instacube, G.O.O.D. Music, Renman Music and Business, Ford Motor Company, MTV Networks, NY Giants, Latorra Paul and McCann Advertising, DanceOn, Howcast.com, Universal Music, Gannett's Democrat and Chronicle, A&E TV, DIME Magazine, iStandard Producers, Beggar’s Group, Eric Mower and Associates, Benedict Advertising

Develop strategy and execute social media campaigns for multiple clientsMonitor and report web/social media analyticsCode websites and social applications. Clients: Extreme Makeover: Home Edition, Dr. Guy Harvey, Subway, YMCA, Dirty Potato Chips, Zapp's Potato Chips, Daytona Beverages (Budweiser), MG on the Halifax

Develop strategy and execute social media campaigns for multiple clientsCode websites and social applications. Monitor and report web/social media analyticsCreate content strategy and craft brand voice onlineParticipate in industry conferences, securespeaking engagements, act as a leader in the social media community for the agency.Clients: Extreme Makeover: Home Edition, Dr. Guy Harvey, Subway, YMCA, Dirty Potato Chips, Zapp's Potato Chips, Daytona Beverages (Budweiser), MG on the Halifax

- Lead a team charged with developing an iPhone application I created for Healthy Monday using heavy Foursquare integration- Contacted and negotiated prices with mobile developers to outsource coding of the application- Managed production of the app by collaborating with graphic designers and software developers to ensure a unified design with HM’s brand goals- Briefed supervisors and executive board members on progress of project while developinglaunch strategy- Created content and monitored analytics for the Healthy Monday Twitter account