❖ Marketing ❖ Communications ❖ Business Transformation ❖ Stakeholder Engagement ❖ Project Management ❖ Events ❖ PR ❖ Strategy ❖ Start-UpsAn experienced professional with proven expertise managing large scale campaigns within the automotive, digital, luxury, leisure, entertainment and public sector markets. Delivering award-winning sales and marketing initiatives, product launches, branding, strategic media planning and project planning for the likes of Rolls-Royce Motor Cars, BSkyB, Channel 4, Capita Plc, National Highways, LeasePlan and West Sussex County Council.Influencing public opinion and brand perception by combining public sector needs with private sector methods to deliver outcomes beyond the norm; with an innate ability to translate strategic vision into tangible results with often limited or zero budget.Areas of expertise include:☆ Driving multi-channel marketing & engagement strategies for market-leading brands☆ Respected mentor and hands-on leader who delivers behavioural and organisational change☆ Delivering successful public & investor relations’ campaigns☆ Influencing and shaping strategy and decision making in political and complex organisations☆ Full P&L and six figure budget management responsibility for FTSE and public organisations☆ Pioneering the “At The Races” brand plus the UK’s first approved mobile video calling service☆ Spearheading one of Europe’s largest public-sector transformation projects to fruition☆ Driving product & services development from design to customer relationship management. Specialties: campaign management, luxury marketing, brand development, new product launches, digital marketing, social media, fundraising, PR (consumer, trade and financial), investor relations, analyst relations, external agency management, budgeting, project management, consultancy.
Listed skills include Strategy, Marketing Communications, Management, Marketing Strategy, and 46 others.