Nicholas Martel Email & Phone Number

Ottawa, Ontario, Canada

• Daily web publishing and HTML coding support (primary tasks) for departmental internet and intranet sites• Supporting the publishing of weekly newsletters and maintaining mailing list content• Developing new web mock-ups, templates and functionalities• Ensuring compliance with GC web standards• Testing new web tools and features (we don't use the AEM)

Ottawa, Ontario, Canada

• Coordinate with multiple clients for website requirements and content.• Meet with clients to agree on site template design.• Provide graphic support by creating images, banners, logos, labels and any other graphic needs.• Website development and usability principles, including principles related to information architecture, user-centered design, and responsive web design.• Design and manage digital marketing campaigns.• Develop and implement a search engine optimization strategy for websites.• Experienced in developing content, monitoring and analyzing effectiveness of digital communication platforms and social media sites such as Facebook, Twitter, LinkedIn and Instagram is required.• Ability to coordinate multiple projects simultaneously.• Self-motivated and the ability to take initiative.

Ottawa, Ontario, Canada

• Maintain and update the content of the Royal Canadian Mint (RCM) web site. Co-ordinate new web content with Product Management Teams, Direct Marketing Manager and Advertising Manager.• Liaise with the Direct Marketing Manager, CSC Manager, Advertising Manager and Product Management Teams to ensure consistency of communication efforts across all customer communication channels and the implementation of segmentation strategies.• Develop and deploy email communication campaigns as per the established schedule. Building and updating email automations to support marketing objectives, also building and updating snippets to follow design guidelines.• Create designs and layouts to drive customer engagement and conversion. Incorporate the latest design trends to keep marketing strategies up to date.• Analyze web traffic to identify any needed changes to content, functionality or interfacing.• Work with the RCM IT department and vendors to develop and maintain the web site content architecture, including scripting, database design and user interface design.• Support delivery of the Corporations financial objectives.• Working as a team member in an agile team by participating in Scrums, retrospectives, sprint planning and backlog grooming sessions.

Ottawa, Ontario, Canada

• Collaborate with development teams to discuss, analyze, or resolve usability issues• Provide support in the update of content posted to Lee Valley’s sites• Provide support in the update of content sent out to customers and prospects• Create banners, images, promotions etc. for display when required• Develop testing routines and procedures• Review and update web page content and add new pages to website, repair any broken links and fix any reported bugs• Coordinate with multiple departments for website requirements and content• Meet with designers to agree on site’s new page template design• Develop a deep understanding of our target demographic and the competitive landscape.• Create and manage effective email segmentation strategies, campaigns and test methodologies • Own the day-to-day execution of email campaigns, including segmentation, content development, QA, and deployment. Work closely with email content creators and operational stakeholders in departments including but not limited to Programming, Marketing, Data Analysts, etc.• Minimize churn and unsubscribes by producing useful and relevant email content• Assist in developing email strategies to improve the existing email campaigns as well as propose new strategies• Help to develop, design and maintain email marketing themes. Point of contact for timely and accurate deployment of email campaigns• An advocate of quality assurance. Work very closely with content contributors, reviewers and approvers to ensure quality standards are upheld• Analyze, monitor and communicate performance of email initiatives to stakeholders• Develop, manage and deploy a comprehensive email testing strategy for optimal delivery times, messaging, offers and personalization using disciplined multivariate testing methodology• Manage and update the email marketing calendar to ensure that all plans are in conjunction with other efforts and deadlines

•Day-to-day website maintenance submitted by clients to Canadian Tire Centre, Capital Tickets and Ottawa Senators.•Create and update all content posted to capitaltickets.ca and canadiantirecentre.com.•Provide support in the update of content posted to ottawasenators.com.•Publish and update all events posted on the CT Centre website.•Manage CT Centre and Capital Tickets website event advertising schedule.•Assist with the advertising schedule on the Ottawa Senators website.•Maintaining the CT Centre mobile site.•Develop online contests and other social media promotions as required for Canadian Tire Centre events.•Build emails for special announcements.•Provide training as required to internal clients on how to update content using the various CMS's used by Senators Sports & Entertainment (Greenhouse, Showtime, WordPress, Drupal and the NHL CMS).•Provide post-game social media support for Ottawa Senators.•Creating graphic ads for marketing campaigns.•Creating marketing campaign emails.•Project manager while moving the site to a new CMS.•Making sure the website followed the WCAG standards.•Creating custom plugins for the various content management systems.

•Collaborated with clients to engineer tailored solutions.•Create new CLF 2.0 and WCAG 2.0 compliant web pages.•Perform quality assurance checks on web pages to make sure they are up to Web Content Accessibility •Guidelines (WCAG) 2.0 Standards.•Created new HTML5 pages that follow the WCAG 2.0 guidelines.•Facilitated the deployment of newly developed web pages to the live site.

Ottawa, Canada Area

•Create new CLF 2.0 and WCAG 2.0 compliant web pages.•Perform quality assurance checks on web pages to make sure they are up to Web Content Accessibility Guidelines (WCAG) 2.0 Standards.•Implement modifications to web pages to ensure adherence to established standards and guidelines.•Assisted in the refinement and development of CSS stylesheets.•Conducted an evaluation and offered constructive criticism for the website design templates.

• Manage all internal and external Human Resources requests (updates, date sensitive information, addition of sections).• Manage and coordinate Web projects (new pages, removal of sections).• Apply Common Look and Feel (CLF) 2.0 standards as well as the Web Content Accessibility Guidelines (WCAG) 2.0 to web pages.• Create new CLF 2.0 and WCAG 2.0 compliant pages from various document types (PDF’s, Word documents, WordPerfect documents, Excel documents, etc.).• Experience with the Jira and Akamai web application tools.• Experience with collecting website analytics using Webtrends.• Experience in publishing RSS feeds as well as sending emails to subscribers through the Lyris application.• Received training in creating accessible PDF’s.• Manage high priority projects for Cancer Funding.• Create web applications using PHP and Javascript programming languages.• Contributed expertise to the design and development of website templates.• Provide graphic support by creating images, banners, PowerPoint’s, labels and any other requirements that are asked.• Ensure the verification of data for both Internet and Intranet platforms is in strict compliance with the CLF 2.0 standards.

•Tasked with overseeing the comprehensive reorganization of the ADM (IE) Intranet to enhance operational efficiency and user engagement.•Assist in the development of the Common Look and Feel 2.0 (CLF 2.0) template, which will be implemented across the website utilizing Cascading Style Sheets (CSS) and XHTML standards.•Create new CLF 2.0 compliant pages from various document types (PDF’s, Word documents, WordPerfect documents, Excel documents, etc.).•Create web applications using ASP and Javascript programming languages.•Offer comprehensive graphic design support by crafting a diverse array of visual assets, including images, banners, presentations, labels, and other collateral as per project specifications.•Deliver SharePoint support services by facilitating training sessions for individuals to proficiently navigate and utilize the platform’s functionalities.•Contribute to the design and establishment of a new content management system to enhance digital asset management and content delivery.•Validate information for the Internet and Intranet using the CLF 2.0 standards.•Implement new processes to keep Intranet organized.•Engaged in the development of a new online learning institution, focusing on educational delivery methods.•Created learning modules for department wide e-learning programs.•Experience with Desire2Learn and SABA learning management platform.

•Oversee and administer high-priority initiatives for a diverse portfolio of clients, ensuring timely delivery and exceptional quality standards.•Convert web pages and documents to Common Look and Feel 2.0 (CLF 2.0) standards.•Creating new CLF 2.0 compliant web pages from various forms of documents (PDF’s, Word documents, WordPerfect documents, Excel documents, etc.).•Assist in the development and refinement of the information architecture for both Internet and Intranet platforms, ensuring optimal structure and user accessibility.•Constructing queries to process web page changes with greater speed and accuracy.•Craft and dispatch subscriber communications via the Lyris platform, ensuring content is engaging and aligns with brand messaging guidelines.•Conduct a thorough review and verification of pages post-conversion to ensure accuracy and compliance with the designated standards.•Apply metadata to PDF’s.

• Manage all internal and external Human Resources requests (updates, date sensitive information, addition of sections).• Apply Common Look and Feel 2.0 (CLF 2.0) standards to web pages.• Advised clients on website layout and information architecture as well as create a new information architecture.• Manage and coordinate Web projects (new pages, removal of sections).• Provide Web client services, resolve client problems and issues to meet and exceed expectations.• Manage high priority projects from The Minister’s Office (internal and external pages).• Efficiently handle and address public inquiries, ensuring timely and informative responses that uphold the organization’s service standards.• Oversaw and orchestrated the execution of client requests, ensuring meticulous management and coordination throughout the process.• Provided expert client consultation by addressing inquiries related to project specifics and service requests.

• Trained new employees• Managed administrative task such as: bank account, balance sheets, tax forms, daily sales, employee’s payroll, charge accounts management, money deposits, and bills payment. • Experience with supply chain management (e.g. Purchasing of oil, fuel, and confections for company).

• Developed websites with the use of software such as Flash, PowerPoint, and Adobe Photoshop for various clients.• Provided web project management training to employees. • Experience creating flash banners, animated gif’s, PowerPoint presentations, and web graphics.

• Created accurate and up-to-date maps for the Ministry of Natural Resources (MNR), to help maintain current data such as lake contours and depths, roads, highways, mountain heights, and catalogue photographs taken in the field. • Analyzed and reviewed Government websites to enhance functionality.• Trained and worked with the Natural Resources & Values Information System (NRVIS)