Product Marketing Manager
Round Rock, Texas, Us
Worked cross functionally on the introduction, evangelizing, and marketing of core software application offerings and third-party integrations for the enterprise storage industry. Product focus on Microsoft Server, Exchange, Hyper-V, and SQL, VMware vCenter and vSphere, and CommVault SnapProtect (IntelliSnap).Collaborate with and leverage engineering teams, marketing communications, sales teams, and sales operations to drive end user product adoption and gain mind-share within channel partners and end users.Lead marketing and sales representation on numerous Core Teams. Influence engineering, testing, and solutions roadmaps to increased product adoption, competitive positioning, and sales enablement.Lead advanced licensing strategy for Enterprise System configurations and train all new Dell Compellent employees on software licensing strategy and support. Managed licensing strategy, implementation, and pricing for $15 million software application. Implemented new licensing strategy formulated to maximize revenue and enterprise grade solution adoption. Head planning on product representation and messaging at all national and international trade shows which Dell Compellent is showcased. Responsible for the execution of customer and partner Hands-on Labs.Develop new product introduction and launch strategy with a holistic approach toward resource development, sales enablement, and effective messaging.