Nichola Swann Email & Phone Number

Crewe, Gb

Market Drayton, England, United Kingdom

Account manage >1200 accounts across HE, FE and secondary independent customer segments.

To manage the company’s higher education accounts, with additional responsibilities creating a blended sales, marketing and product management role. Lead the sales and marketing proposition for PASCO in the UK. Write, present and deliver the PASCO partner sales and marketing strategy.Multi-channel sales campaign design, management and execution. Deliver product training in house to expand team expertise, and present externally at CPD events across the UK. Responsible for production of all training materials, created to a set format and standard. Pricing strategy in line with market SWOT analysis.Produce marketing and social media content. Research and write case studies showcasing excellence of influential customers. Lead relationships with influential bodies and associations. Host webinar series to deliver live practicals, troubleshooting and Q&A sessions to up to 100 attendees. Generate accompanying instruction booklets for a mixed-media approach to easy and accessible knowledge exchange. Stakeholder relationship management as key liaison between PASCO and SciChem.

Define ideal customer personas, research key contact information, and generate and maintain a comprehensive prospect and customer database within the CRM system for the Higher Education STEM target market. Develop deep domain knowledge of >2000 products, confidently providing product demonstrations to reduce the sales cycle, and deliver unequalled technical support to maximise prospect conversion and customer retention. Consultative selling using extensive market and product knowledge. Securing face-to-face meetings. Listening to customer needs and recommending solutions.Complete quotation requests accurately and promptly. Continuous line of communication to follow up, negotiate and close deals promptly and effectively. Maintain opportunity pipeline.Onboard new team members with hands-on training and deliver periodic refresher product training across the whole sales team. Creation of written and oral presentation training materials. People management experience with one direct report. Seek and attend exhibitions to showcase market relevant differentiator products. Provide hands-on workshops at national events to technicians, teachers and university academics. After sales troubleshooting, perform repairs and arrange returns/replacements, facilitating a market leading support function to the business.

Keele

Taught experimental and computational methods and techniques in practical laboratory sessions across the first and second year undergraduate BSc Physics course. Ensured deliverables and key learning outcomes had been met by end of laboratory sessions. Supervision of large groups of students whilst ensuring safe laboratory practice and maintaining a positive learning environment. Effective scientific communication to teach and translate technical information in an accessible way to mixed ability students and those with special educational needs.

Cheadle Hulme

Manage a busy switchboard.Assist all areas of the business with clerical duties.

Doctor Of Philosophy (Phd), Physics

4 year industrial CASE partnership awarded by Nestlé and the BBSRC Thesis title: Time-resolved studies of the crystallisation.

Bachelor Of Science (Bsc), Physics With English, First Class Honours

Major: Physics Minor: English

Education record

A Levels in Physics, English Literature and Mathematics.