- Curating social media content, including food styling, photoshoots, organic lifestyle content, and events coverage. Actively managing the influencer program. - Organizing the monthly content calendar and scheduling out postings weekly. - Working collaboratively with cross-functional teams such as the field marketing team and freelancers to achieve social media coordination. Managing projects between client and freelancers to ensure delivery of video productions.

- Led the graphic design, copyright, and scheduling of social media posts for LiVDerm, Dermatology Conference. - Managed the event content creation and social media strategy during live events. - Oversaw the paid search campaigns (PPC) and social media paid ads to achieve sales goals with social media conversions. - Coordinated amongst team members such as graphic designers, brand managers, blog writers, and video production teams to achieve campaign goals. - Updated, monitored, and engaged on all social media platforms: Facebook, Twitter(X), Instagram, YouTube, LinkedIn.

- Oversaw policies and strategies for outreach programs such as budgeting, communication, education, marketing, sponsorships, and event coordination. - Managed and created social media posts for social media platforms. Led email campaigns through Mailchimp.

- Lead photographer and content creator for all university’s admissions events & marketing campaigns. - Managed video projects execution through pre-production, production, and post-production. - Supervised promo team members through execution of social media campaign projects.