Nick Blake Email & Phone Number

NBA is an independent, consumer-centric brand, research and innovation consultancy adept in helping you resolve challenging business issues. We are continually searching for the market, consumer and stakeholder insights that will help our clients reframe their thinking to open up new opportunities.In addition to visioning and deployment of a broad range of business and brand planning tools, we offer a full spectrum of creative and inventive qualitative and quantitative insight solutions designed to make research work harder for you.And we thrive on challenging conventional thinking, bringing fresh ideas and creativity to the innovation process and fostering a positive environment in which to actively promote disruptive innovation.In short, we bring fresh thinking and strategic insight to bear in order to really 'make a difference'.

Mealtrak is a specialist provider of market intelligence addressing the gap for high quality consumer data in the Out of Home and Food to Go arena.Developed in partnership with some of the leading players in the market, Mealtrak is a continuous consumer panel monitoring all consumer food and drink occasions out of home. The panel has been running for over 7 years and provides a robust and insightful view of the market in terms of value, channels, consumer behaviour and consumer missions, based on a large-scale sample of 36,500 responses per annum.The panel is highly valued by customers and recognised to be delivering real value to their businesses..."With Mealtrak we've at last found a superb source of FTG data we can really trust. For the first time it has given us complete market coverage, as well as being accurate, responsive and truly insightful...a great tool for both internal and customer development". Jonathan Scoffield, Marketing Director, Greencore.

Led a team partnering clients to accelerate performance through the provision of clear, consumer-driven insights, strategies and development recommendations enabling them to exploit development opportunities. Including...Securing a £30 million new business win for Northern Foods, with Asda.Driving 6-fold growth over 2 years for Milklink via a reinvigorated corporate strategy identifying profitable new revenue streams.Developing the Vision and 20-year Masterplan for the Museum of Science and Industry, including Phase 1 delivery, which doubled visitor numbers.Creation and delivery of a cutting-edge brand development programme and commercial proposition for the successful launch of Tails Cocktails.Conception and facilitation of a completely new Innovation Process to help redefine the social marketing agenda within the NHS.

-Senior management role on the UK-based SMT running GloaxoSmithKline oral care brands worldwide (freelance role under Nick Blake Associates banner), with a local team of 20.-Global Planning Director for GlaxoSmithKilne oral care brands, working closely with international agency and client teams in Europe, USA, UAE, Japan, South Africa and Australasia

Marketing, planning & research consultancy working with many leading brands & creative agencies

Marketing & communications consultancy

Board role in thriving Top 10 agency.

Invited to take up first plaanning role.

Headhunted to contribute to a new start up agency (subsequently acquired by Saatchis)

Joined Saatchi's during the period of its rise to ascendancy on the UK ad scene.

Ba (Hons), Social Sciences, Economics

Education record