Experienced Senior Analyst and Data Manager with a demonstrated history of working in the marketing and advertising industry with MediaCom and GroupM, with more recent experience leading an Enterprise-focussed team onboarding clients at Adverity, a leading SaaS company. From October 2022 I am a Director of Professional Services, dealing with all professional and managed service requests ranging across small, medium and enterprise clients and offering technical and consulting support to ensure clients get the most out of our platform for their marketing reporting needs and projects. Skilled in analysing Direct Marketing campaigns, Search Engine Marketing (SEM), Digital Marketing and most recently ad verification and fraud prevention measurement, and able to visualise them in meaningful and easy to interpret Tableau dashboards. Strong information technology professional with a Bachelor’s Degree focused in BSc (Hons) Business Information Technology from University of Portsmouth.
Listed skills include Media Planning, Digital Marketing, Digital Media, Web Analytics, and 12 others.