• 监控各大时尚品牌的市场活动和线下活动推广，负责整理汇合并协助经理根 据合理数据提出相对建议并改进。• 关注网络上各大KOL的穿衣搭配和流行趋势，结合对货品的理解，对陈列和 产品进行实时调整，从而提高产品的关注度和转换率，减少货品滞留。• 新品预览和产品意见反馈报告时，结合当下市场趋势/顾客反馈/实际转换率 /不同货品的出货率，提出合理化建议。工作成绩: 1.在疫情期间，组织建立线上直播和新媒体社群活动，负责时尚类内容运营及商品营销方案，达成团队表现中国区Top 1。 2.在小红书平台进行线上推广并1个月内取得最高超过6000+赞/篇的成绩。 3.提出多个改善用户线下购物方案，并连续获得2次最佳员工奖。• Monitor the marketing activities and offline events of major fashion brands, responsible for sorting out and assist the manager in making… Show more • 监控各大时尚品牌的市场活动和线下活动推广，负责整理汇合并协助经理根 据合理数据提出相对建议并改进。• 关注网络上各大KOL的穿衣搭配和流行趋势，结合对货品的理解，对陈列和 产品进行实时调整，从而提高产品的关注度和转换率，减少货品滞留。• 新品预览和产品意见反馈报告时，结合当下市场趋势/顾客反馈/实际转换率 /不同货品的出货率，提出合理化建议。工作成绩: 1.在疫情期间，组织建立线上直播和新媒体社群活动，负责时尚类内容运营及商品营销方案，达成团队表现中国区Top 1。 2.在小红书平台进行线上推广并1个月内取得最高超过6000+赞/篇的成绩。 3.提出多个改善用户线下购物方案，并连续获得2次最佳员工奖。• Monitor the marketing activities and offline events of major fashion brands, responsible for sorting out and assist the manager in making relative suggestions and improving them based on reasonable data.• Focus on the trends and influencers on the network, combine the understanding of inventory, reorganize the display and products, so as to improve the attention and conversion rate of products and reduce the retention of goods.• Previewing new products and feedback reports, reasonable suggestions are put forward in combination with current market trends/customer feedback/actual conversion rates/out load rates of different goods.Achievement:1. Organized online boardcasts and new media community activities during the globle epidemic, responsible for the fashion content operation to achieve China Top 1 team.2. Carry out online marketing activities on XiaoHongShu platform and achieve up to more than 6k likes in a month.3. Proposed mutiple offline shopping improvements and won twice BEST EMPLOYEE AWARDS. Show less

• 关注奢侈酒店行业资讯及趋势，结合竞争对手动态拟写出对应市场推广计划， 在职期间独自完成五份市场推广计划。• 负责通过收集市场趋势和客评反馈平台数据，协助总监分析市场动态，制作 公司市场月度/年度PPT报告，筹划展开市场会议并协调各部门意见。• 全面负责各大展会和市场线下活动，筹划活动场地设计与物资供应商谈判，拟写 预算合同申请，活动执行流程。• 根据相关工作要求撰写与发布媒体稿件，与合作媒体，集团和供应商建立良 好关系。工作成绩: 1.在职期间通过对行业和消费者的调研分析，提出多个改善客户体验方针，成功提高整体客户评分20%。2. 多次为商务团队组织打造限定线上营销和线下公关活动包括(广交会期间的公 关活动/参加旅博会和婚博会/公共假日推广/年度客户答谢会)，共同为公司 总体业绩提升至7年内最高，达到2亿营业额。3. 结合往年部门实际支出数据分解费用，成功为公司2018年度公关部门实际预算 支出比预算花费减少30%。• Focus on the trends of the hotel… Show more • 关注奢侈酒店行业资讯及趋势，结合竞争对手动态拟写出对应市场推广计划， 在职期间独自完成五份市场推广计划。• 负责通过收集市场趋势和客评反馈平台数据，协助总监分析市场动态，制作 公司市场月度/年度PPT报告，筹划展开市场会议并协调各部门意见。• 全面负责各大展会和市场线下活动，筹划活动场地设计与物资供应商谈判，拟写 预算合同申请，活动执行流程。• 根据相关工作要求撰写与发布媒体稿件，与合作媒体，集团和供应商建立良 好关系。工作成绩: 1.在职期间通过对行业和消费者的调研分析，提出多个改善客户体验方针，成功提高整体客户评分20%。2. 多次为商务团队组织打造限定线上营销和线下公关活动包括(广交会期间的公 关活动/参加旅博会和婚博会/公共假日推广/年度客户答谢会)，共同为公司 总体业绩提升至7年内最高，达到2亿营业额。3. 结合往年部门实际支出数据分解费用，成功为公司2018年度公关部门实际预算 支出比预算花费减少30%。• Focus on the trends of the hotel industry and combine competitor reports to market the brand activities. Completed 5 marketing plans during 1 year.• Responsible for assiting the director in analyzing market developments. Producing monthly/annual PPT market report, organize meetings, and coordinating the opinions of relative departments.• Fully responsible for major exhibitions and offline activities, in charge of design/supplier negotiations/budget control/contract, and impletment the activity process.• Publish press releases according to relevant work requirements, and maintain relations with cooperating media/groups/suppliers.Achievement:1.Throuogh research and analysis of the industry and consumers,Successfully increased 20% of customers rating by the improvement propalso.2. Organized limited online events and offline PR events for the business team, including (PR parties during the Canton Fair/Participation in Canton Fair/Public Holiday Promotion/Annual Celebration Event), the annual performance of the company achieved to 200M, the best of 7 years.3. Combined with the actual expenditure data of previous years, the actual expenditure of the PR department in 2018 has been reduced by 30% compared with the budgeted expenditure. Show less