- Spearheaded SMB application development which was utilized by over 100 partners, brokers, ISOs and other lead generation platforms- Oversaw strategic partnerships which drove over $10M in revenue within 9 short months- Managed a variety of successful partner marketing initiatives including Direct Mail, Email, PPC and online advertising campaigns- Increased top of funnel lead generation by over 1800% within 4 months

- Led team that recruited, onboarded and managed 300+ financial institutions and > 100 referral partnerships- Managed four business lines and a team over 50 people- Oversaw strategic partnerships like Dun & Bradstreet, Global Payments, Heartland, OnDeck, AMEX and more.- Responsible for growth OKRs that helped lead company to record growth 12 straight quarters- Executive team member and key stakeholder

- Led multi-channel lead acquisition strategy through affiliate and strategic partners- Cultivated strategic partner accounts such as Comcast Business and Staples- Grew partner revenue over 500% within two years- Owned and drove 60%+ of company's lead volume

- Built top funnel sales opportunities through channel partners, increase pipeline 40%+ QoQ for six straight quarters- Developed and implemented strategic B2B multi-touch campaigns- Highly focused on overall CAC and ROI metrics; created healthy and high converting funnel

As a channel manager it is my role to be the strategic visionary and tactical executioner for the sales channel and own the business within my patch. I align our partners with the LANDESK sales and corporate strategy through enablement, training, great communication, and mentoring. I leverage all of the resources I have to ensure our partners have the tools they need to succeed. It is critical to not only help grow LANDESK sales within each partner account but to also protect sales from our competitors.

Manage all field marketing initiatives and am responsible for building and managing programs that generate a 30/1 ROI which support an annual 5x sales opportunity pipeline for the Eastern United States.Work with 14+ regional and territory mangers in over 20 states. Partner with multiple channel and national business partners as well local ESPs to plan and execute marketing events including seminars, sporting events, sponsorship opportunities, trade-shows and special events designed to uncover and identify sales leads and generate sales opportunities.

Managed over 30 Enterprise partners throughout the Northeastern United States. Helped my sales region achieve a 45% YoY growth through our channel partners. Also created, promoted and managed sales incentive programs, marketing events and MDF for channel partners. Executed partner programs and designed training and enablement platforms that helped develop partner sales teams which lead to increased product knowledge and overall sales opportunities. Developed partner growth plans and tracked multiple metrics (i.e. sales pipeline, training/certifications, marketing funds/spend, etc) with Director and C-level partner contacts.

Creative thinker who applies client and consumer insight, market research and sometimes off-the-wall concepts to create and deliver superior products and exceptional customer service. Upfront and charismatic consultant whose tactful and blunt observations create a fresh and honest approach to business. Success developing and implementing marketing strategies to build brands as well as sales methods created to drive traffic and build revenue. Increased total real estate residential listings over 300%Produced record breaking month over month website traffic and page views increasesDeveloped and delivered branding and campaign pitches to clients and investorsBecame a vested partner in an innovative real estate marketing companyCreated branding and identity packagesManaged research and focus group efforts Designed promotional campaigns to create leads and build salesIdentifying the needs of clients and working with them to create solutions

Delivered unparalleled customer service to clients across the Wasatch Front. Worked side-by-side with business owners and managers teaching them fundamental advertising tactics as well as assisting them with more complex promotions and web based advertising and social media methods.Averaged 50% sales increase on weekly billed products and servicesBuilt desk of business through cold calling and networking eventsEffectively administered 30 accounts simultaneously; providing industry statistics, recommending advertising solutionsCoordinated print media and proper graphical and typographical layout strategies Managed social media campaigns, tracking efficiency and ROIAnalyzed and researched clients' competition to better implement proper advertising strategies

Oversaw marketing, advertising and retail merchandising for two sister companies with over 75 retail locations that grossed over $70M in annual revenue. Managed a creative team ensuring that all promotional and advertising material met co-op graphical requirements and critical creative components necessary to deliver the proper message in order to accomplish desired sales goals. Ascertained the needs of sales teams by working closely with sales directors and team leaders to better develop strategies to build the business. Increased aided brand recognition 142% in three months by directing the plan that executed a successful multi-million dollar branding ad campaignAugmented local sales for struggling retail locations by tailoring and developing targeted sales promotions and sales training Balanced branding while supporting parent advertising efforts in order to maximize effectiveness to drive sales and promote specific products and messagesCreatively directed web merchandising, messaging and promotions to drive e-commerce sales and retail store trafficOversaw all creative services including copyrighting, graphic design, and vendor account managementManaged efforts to construct successful merchandising strategies in order to maintain a consistent retail experience at every locationPlanned, organized and reported on sales and promotional ROI for direct marketing efforts, vendor shows, grand openings, promotions and special eventsWorked with over 80 store and regional managers and directors ensuring compliance of sales promotion logisticsDeveloped relationships with a wide range industry professionals as well as print, media, hard-goods and promotional vendors

Represented the company across the country while attending sporting goods shows and developing relationships with Fortune 500 vendors. Led the completion of new store openings in New Jersey, Colorado, and Utah. Educated multiple sales teams across the country proper merchandising strategies, time management and customer service techniques while developing them into strong, knowledgeable customer service experts. Fulfilled all departmental metrics including sales, customer satisfaction ratings and payroll Collaborated with CEO and Sales VP on product acquisition and store/e-commerce placement Attended annual trade conferences to meet with vendor sales representatives to discuss and plan new product launches and merchandising logisticsCoached employees on how to offer superior customer service through product demonstration, knowledge and enthusiasmPlanned and executed merchandising floor plans for 90k+ sq ft storesManaged new store set-up and employee development for multiple stores throughout the country