As the Executive Director at ORBEA, I inspire, create, and move boundaries in the bicycle retail and marketing industry. With over 25 years of experience in cycling, sales, and brand development, I lead by example and capture the imaginations of consumers, peers, and employees.I joined ORBEA in 2017 managing territory sales in the Rocky Mountain Region of the USA. In 2020 I was promoted to General Country General Manager for the US market, where I oversaw all aspects of business operations, sales, and marketing. In 2022, I was promoted to Global Sales Director, responsible for ORBEA's commercial, marketing, and customer support worldwide. In 2023, I became the Executive Director and strategic consultant to the CEO, guiding ORBEA's global vision, strategy, and growth. My mission is to empower ORBEA to deliver innovative, high-quality, and sustainable products and services that enhance the cycling experience for everyone.
Listed skills include Sports Marketing, Retail, Cycling, Entrepreneurship, and 25 others.