My responsibilities included navigating through TikTok, Instagram, and other social apps to consult on promoting the app and increasing downloads and sales. Through my expertise in social media marketing, I was able to develop effective strategies to significantly grow the app and set it up for long-term organic success.

FinesseWear is a California based company that specializes in clothing and jewelry. We make trendy, affordable clothing for everyone. We are inclusive with our diverse sizes, styles, and customer feedback. We give anyone, regardless of race, weight, height, gender, and sexual preference a chance to be featured on our page. We want POCs, plus-size, and members of the LGBTQ+ community to have equal representation that some companies might not provide. With that said, take your chance with a simple DM to our official Instagram @finessewearco. We feature real customers with real feedback and realistic images. Everyday people can choose from our selection of clothing and necklaces while being on the lookout for new products. FinesseWear prides itself on constantly updating our inventory and keeping up with the new and innovative styles.There is more to FinesseWear in the name. You could look at any business and claim their only mission is selling products. In truth, our company wants to spread the message of dedication, determination, and dreams. FinesseWear believes that if you want to succeed, finessing is where it's at. The definition of finesse speaks to workmanship with skill and personality. We like to apply that to, not just the business, but in life. We encourage you to as well. Dream big, manifest, live with no boundaries, and most importantly, finesse.

• Implemented and managed a customer relationship management (CRM) system to streamline customer inquiries, resulting in improved response times and increased customer satisfaction• Handled all customer inquiries via email, chat, live chat, and phone, ensuring that all customer issues were addressed promptly and effectively• Resolved customer issues related to product defects, delivery delays, billing errors, and other issues, resulting in a high rate of customer retention and loyalty• Trained and supervised a team of customer support representatives, providing guidance and coaching to improve their performance and customer service skills

• Developed and executed a comprehensive organic social media strategy that focused on increasing brand awareness, driving website traffic, and generating revenue, resulting in a $400,000 increase in revenue over 2 years without any paid advertising.• Created engaging social media content for TikTok, Pinterest, Instagram, and Facebook that resonated with the target audience and resulted in a 300,000 follower increase and a loyal community.• Monitored social media trends and emerging platforms to identify new opportunities to grow the business, and implemented them into the social media strategy. • Recorded and edited social media videos, developed video concepts and storyboards, and optimized video content for maximum engagement and viewership.

Junior Partner providing targeted insights and consultancy for a range of clients spanning 4 industries. Lead of the Padfield Media Corporate Incubator program.😲 The world's biggest brands have a problem - a Gen Z problem. The majority of consumer brands fail to acquire Gen Z customers even though they make up 40% of spending. Just think about how many household names went out of business last decade.That's where Padfield Media comes in. We're an international team of strategists, creatives, & influencers that help Fortune 1000 and scaling businesses dominate the $140B Gen Z market through a results-driven collection of services.We're not your local marketing agency, we catapult brands and send culture-shocks through the world's biggest companies. We're proud to work with Fortune 1000 & governments worldwide. You won't find any other agency with our expertise. Working with us comes with a range of strategic marketing shifts & generates incredible results.We're the digital agency of Gen Z. We are Padfield Media.