Nick Kedrov

Nick Kedrov Email and Phone Number

DeFi Marketing Manager | EN β€” CN Bilingual | Digital Nomad | Driving Growth & Engagement to Crypto Brands πŸš€ @ Bella Protocol
Nick Kedrov's Location
Westbury, New York, United States, United States
About Nick Kedrov

With a proven track record in pioneering innovative marketing strategies, fostering community engagement, and driving brand growth within the web3 landscape, I bring a wealth of experience from roles at leading blockchain projects. Passionate about leveraging data-driven insights to fuel strategic marketing decisions. Fluent in Chinese. Open to challenging opportunities in marketing and growth-focused roles.

Nick Kedrov's Current Company Details
Bella Protocol

Bella Protocol

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DeFi Marketing Manager | EN β€” CN Bilingual | Digital Nomad | Driving Growth & Engagement to Crypto Brands πŸš€
Nick Kedrov Work Experience Details
  • Bella Protocol
    Chief Marketing Officer
    Bella Protocol Jan 2022 - Present
    Beijing, China
    β€” Increased brand visibility by securing strategic partnerships with Manta Network and AlphaNet, resulting in a 32% growth in user engagement. Utilized Google Analytics for tracking and reporting.β€” Launched Bella LP Farm and integrated with top DeFi platforms, boosting liquidity provision and user adoption by 24%. Managed campaigns using Twitter Analytics and Medium for content distribution.β€” Managed community growth strategies, achieving a 25% increase in social media followers via Telegram and Discord.β€” Enhanced user retention by 30% through personalized marketing automation workflows implemented via HubSpot CRM.β€” Boosted email open rates by 40% through segmentation and A/B testing campaigns using Mailchimp and Litmus.β€” Present to investors quarterly on the company's goals, analytics, and trends.β€” Improved the existing sale funnels including working with Google Ads and Facebook ads.β€” Analyzed key marketing metrics like PPV | ER | CTR | LCR | LPO | CAC | CPC | RPC | CPA | CPO | LTV | ROI | ROMI | AOV | OR.β€” Leading end-to-end traffic acquisition and Social Media Marketing (SMM) efforts.β€” Coordinating and overseeing the performance of remote team members, social scheduling (Sprinklr).β€” Implementing email marketing best practices, including ensuring compliance with data protection requirements such as CAN-SPAM, GDPR, and CCPA.β€” Effective usage of ESP platforms like Klaviyo, Iterable, Ometria, Hubspot.β€” Planning and executing effective advertising campaigns across various social media channels in YouTube, Telegram, Snapchat, Discord, Twitter.β€” Implementing lead generation strategies resulting in a consistent flow of leads.β€” Analyzing traffic patterns and optimizing advertising budgets (Google Analytics, ChatGPT).β€” Working with key performance indicators such as ROI, CPO, CPA to evaluate campaign effectiveness.
  • Bitfinex
    Marketing Manager
    Bitfinex Oct 2019 - Feb 2021
    British Virgin Islands
    β€” Executed 7 marketing app install campaigns across key channels (Twitter, Discord, Medium, Email, TG) with average ROI being 280%.β€” Accumulated a sufficient KOLs pool of 240 influencers.β€” Conducted marketing analytics and reporting, as well as A/B testing campaigns, providing insights that improved campaign performance by 20%.β€” Coordinated social media live events and Q&A sessions, attracting 500+ live viewers per session.β€” Grew the company’s social media following by 26% across platforms (Discord, Facebook, TikTok, Instagram, and Twitter/X) within one year.
  • Bitfinex
    Social Media Manager
    Bitfinex Oct 2019 - Jan 2020
    British Virgin Islands
    β€” Executed successful social media campaigns that resulted in a 15% increase in user sign-ups during key promotional periods, using analytics tools like Hootsuite and Sprout Social for performance tracking and optimization.β€” Implemented social listening tools to monitor brand reputation, resulting in a 25% improvement in response time to user inquiries and feedback.β€” Managed crisis communication on social media during market volatility, reducing negative sentiment by 20% and maintaining community trust.
  • Neo Smart Economy
    Community Manager
    Neo Smart Economy Feb 2018 - Sep 2019
    Shanghai, China
    β€” Drove the development and engagement of an active and supportive community within the web3 space through proactive communication, moderation, and fostering relationships, as well as marketing campaigns, resulting in a community growth of 18,000 people.β€” Implemented effective community engagement strategies, including hosting AMAs, managing social media channels, and organizing virtual events, resulting in a significant uptick of 8.2% in user participation and positive sentiment within the web3 community.β€” Established and maintained a strong presence across multiple online platforms, including forums, social media channels, and community chat groups, fostering a sense of belonging and driving a 16% increase in community engagement and retention within the web3 space.
  • Bytom Blockchain
    Marketing Intern
    Bytom Blockchain Jul 2016 - Nov 2017
    Guangzhou, Guangdong, China
    β€” Assisted in the development and execution of marketing campaigns to promote Bytom's DeFi products and services, contributing to increased brand visibility and user acquisition.β€” Conducted market research and competitor analysis to identify emerging trends and opportunities within the DeFi space, providing valuable insights to inform marketing strategies and decision-making.β€” Supported the management of Bytom's social media channels, including content creation, scheduling, and engagement with the community, resulting in a 4% growth in followers and engagement metrics.β€” Assisted in the creation of marketing collateral such as blog posts, newsletters, and press releases, ensuring consistency in messaging and branding across all communication channels.β€” Collaborated with cross-functional teams to coordinate promotional activities and events, including webinars, AMAs (Ask Me Anything), and product launches, ensuring smooth execution and maximum impact.β€” Monitored and analyzed key performance indicators (KPIs) related to marketing initiatives, providing regular reports and insights to optimize campaign effectiveness and ROI.β€” Provided support in managing Bytom's website content and optimization efforts, including SEO (Search Engine Optimization) strategies and user experience enhancements, resulting in improved website traffic and engagement.β€” Assisted in building and maintaining relationships with influencers, media partners, and industry stakeholders, facilitating collaborations and amplifying Bytom's presence within the DeFi community.β€” Supported the marketing team in ad-hoc tasks and projects as needed, demonstrating flexibility, initiative, and a willingness to learn in a dynamic startup environment.

Nick Kedrov Education Details

Frequently Asked Questions about Nick Kedrov

What company does Nick Kedrov work for?

Nick Kedrov works for Bella Protocol

What is Nick Kedrov's role at the current company?

Nick Kedrov's current role is DeFi Marketing Manager | EN β€” CN Bilingual | Digital Nomad | Driving Growth & Engagement to Crypto Brands πŸš€.

What schools did Nick Kedrov attend?

Nick Kedrov attended Girne American University, Harbin Institute Of Technology.

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