- Founded a full-service marketing agency with the mission to help businesses ignite growth- Sculpt brand stories into dynamic brand identities, intuitive web design, and strategic digital footprints- Brand development; color palette, voice, logo design, website development, social media accounts development, website SEO maintenance, marketing strategy- Website design, SEO analysis, and implementation - Produce an array of multimedia graphics for different social platforms: social media, websites, video- Professional photography: portraits, weddings, products, food, architecture, and interior design- Cultivate new clients through outreach and references while negotiating the ideal scope of work and budget for both parties, creating connections that resonate and inspire- Advanced design for uses across a multitude of media platforms and print mediums- Manage project schedules, video production, logistics, communications, editing, and delivery dates- Originally One Breath Productions and rebranded to gear my efforts towards marketing

- Marketing | PR | Social | Creative Manager- Successful SEO analysis and implementation- Full website redesign, competitor analysis, page optimization, and UX revamp- Increased our Google ranking from the second and third pages to the top 1-5 results- Started a blog/newsletter for better customer engagement and SEO purposes- Manage five social media platform's schedule, content, and analytics tracking- Built and managed the marketing budget; redefined the marketing budget for 2024- Analysis of historical close rates across different contact points to see where more efforts are needed- Run a weekly marketing meeting reviewing quarterly goals, KPIs, previous to-dos, and IDS- Instagram reach: ​Q2-Q4 2023 had a growth of +234% YOY- Shoot and design/edit content for all social media platforms and the company website- Implement video content with personal equipment to show the value - Collaborate with the Director of Design to consistently revamp our branding and voice and ensure it is cohesive across all platforms

- Implemented and oversaw new marketing strategies through SMS, Web push, TikTok, Reels, UGC, and affiliate marketing; optimized marketing emails to build stronger customer relationships- Built and managed content for social accounts, website, and distributor marketing assets; ensured built assets executed key marketing goals- Designed Google, Meta, YouTube, and TikTok advertisements; A/B test advertising campaigns accordingly to maximize revenue- Created influencer outreach program by researching viral TikToks in our niche, analyzing, and writing 50+ scripts for UGC - Analyzed reports from Shopify, Klaviyo, Google, Amazon, and distributor data. Compare the ROAS, CTR, and conversion rates to create marketing campaigns with accurate parameters for optimal performance- Increased our campaign open rate by 27% and email flow open rate increased by 22%, with the click rate increasing accordingly in a 10-month timespan- Coded in HTML, CSS, and JS to perform minor website updates- Left due to being recruited by ANACAPA Architecture & maintaining a strong business relationship with the owners/founders

- Facilitated the launch of Santa Barbara Signs, the sister company of Goleta Signs- Manage 25-35 active permitting projects while balancing communications with the client, property owner, and City of Santa Barbara - Work closely with vendors to ensure lucid communication, keep deadlines on track, ensuring healthy business relationships on both ends of projects- Build marketing campaigns, manage and optimize content for Google Business, Facebook, & Instagram- Curate original designs to fit our customer's needs. Designed logos, branding multimedia, web content, business signage, business cards, booklets, advertisements, vehicle wraps, etc.- Built a sales process to efficiently outline permitting, leading to an upsell with permitting and manufacturing of the signage