Nick Laurrell has been a tech marketing and sales leader for nearly 20 years, primarily with healthcare and fintech. Each of the 5 organizations Nick served saw sustained YoY new account growth of 30%+ which is where Nick focuses - new account growth. These are the other things Nick/me is most proud of:
Sts Education
View- Website:
- schooltechsupply.com
- Employees:
- 384
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Chief Growth OfficerSts EducationLong Beach, Ca, Us
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Co-FounderBravano May 2024 - Present
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Vice President Of GrowthIncentify Jan 2020 - May 2024My team accounted for 97% of the funnel and 98% of new revenue during my tenureMarketing & DemandGen:Designed, developed, and deployed brandMapped and own HubspotSDR hiring, training, and supervisionAll content inclusive of website, brochures, case studies, webinars, and emailsCustomer research and ICP definition (Product Roadmap verification and informing)Highpoints: 128 Fortune 500 (ICP) demos in one quarter, New brand developed and launched, trained SMS AI leading to 2x qualified demosSalesHire, Train, and Supervise all SMB salesHighpoints: 8x in monthly sales within 4 months. 75% of new reps hired hitting quota within 3 months
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Vice President MarketingRectangle Health Mar 2022 - Apr 2023 -
Head Of MarketingPcihipaa Apr 2021 - Apr 2023*Acquired and retained by Rectangle Health.Charged with growing all aspects of B2B Healthcare SaaS.Marketing & DemandGen:Mapped and own HubspotOwned and grew partnership channelAll content inclusive of website, brochures, case studies, webinars, and emailsCustomer research and ICP definition (Product Roadmap verification and informing)Developed and successfully launched Enterprise G2M inclusive of onboardingHighpoints: Grew qualified demos by 320%, Webinar attendees grown from ~150 to ~1500 -
Head Of MarketingManaged Resources Dec 2017 - Jan 2020Long Beach, CaHead of marketing responsible for all official external communications including email, website, webinar, proposal, and major client reporting -
Head Of MarketingCodingaid Dec 2017 - Jan 2020 -
PrincipalQl Consulting Aug 2014 - Dec 2017Greater Los Angeles AreaMarketing and strategic consulting for state and municipal government as well as national non-profits.
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Sr. Director Of GrowthS. Groner Associates (Sga Marketing) Mar 2009 - Aug 2014Greater Los Angeles AreaDeveloped, implemented, and measured 53 integrated campaigns for clients Signed more than $14m in new clients and established satellite office in Oakland, CA. -
Seo ManagerCommunicaciones Sin Fronteras Dec 2006 - Mar 2009Costa RicaLed SEO for poker and online dating affiliate marketing group. Designed and implemented user forum, achieved true PR1 on multiple high impact keywords including Poker Guide, Online Dating Guide, Date Online, and Party Poker
Nick Laurrell Education Details
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Bachelor'S Degree -
Bachelor Of Arts - Ba
Frequently Asked Questions about Nick Laurrell
What company does Nick Laurrell work for?
Nick Laurrell works for Sts Education
What is Nick Laurrell's role at the current company?
Nick Laurrell's current role is Chief Growth Officer.
What schools did Nick Laurrell attend?
Nick Laurrell attended Ucla, Ucla, University Of California, Los Angeles, University Of California, Los Angeles.
Who are Nick Laurrell's colleagues?
Nick Laurrell's colleagues are ابو اسلام المصري, Thobias Thomas, Chin Suchin, Corey Simmons, Sajid Wani, Chris Spearman, Marcos Antônio Clemente.
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