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Can driving ranges survive - and thrive - in today’s fast-changing consumer market? Yes.Can they do it by sticking to the old rules? No. An innovative approach is needed to capitalise on the changes sweeping the golf world; the driving ranges that embrace those changes will reap the rewards of rapidly-changing demographics and a growing demand for a more engaging, technology-driven driving range experience. Powered by advanced radar tracking technology, Inrange is the driving range tracking system that works for every kind of player in every bay on your range.We love helping driving range owner harness the technological advancements developed by the scientists and engineers at Inrange and the Alphawave Group to grow the game of golf and the golfing venues of the future.After over a decade working in finance, SaaS, product development and investment environments, I now work closely with our partners and partner ranges around the world to usher in a new generation of gamified, profitable golf destinations.
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Co-FounderInrange Jul 2017 - PresentLondon, England, GbAt Inrange® we’ve developed seriously advanced driving range technology. But we’ve never believed in just selling hardware. Our tech is nothing without the range, which is why we partner with you to develop your golf business through advanced radar ball tracking technology, flexible business models that work for you and outstanding support. Inrange® is driving range tech that works for every kind of player, from scratch golfers to complete beginners. Strike a ball in any bay on the range, then pick up your own smartphone or glance over at the in-bay screen to see its exact trajectory, plus a wealth of additional data. Was your shot a beginners’ duff, or a crushing drive? Was it dark, or foggy? Doesn’t matter. Our radars saw it. Our powerful, infallible tech delivers a user experience so simple and intuitive it seems almost magical.Reach out to me to find out more about the alchemy behind the Inrange system and how it could impact your range. -
Co-FounderAlphawave Golf Jul 2017 - PresentAlphawave Golf is a technology business based in London, UK and Stellenbosch - South Africa’s technology hub. Our parent company, Alphawave, are world leaders in the niche field of electromagnetics and ultra-sensitive radio receivers, with over 100 scientists and engineers in the Group.Inrange is the consumer brand for our full driving range solution and mobile/tablet application.Our vision is to transform the driving range into an engaging, fun and addictive experience for customers from all demographics.We are the driving range, remastered. -
PrincipalNiveus Investments Oct 2016 - PresentNiveus Investments is a focused investment entity holding three principal unlisted investments across a diversified range of sectors. Our intention is to focus on growing and fully developing the existing investments. Some of these are startups, turnarounds and some are businesses with a mature business model but have significant growth potential. We will also opportunistically pursue other investments with asymmetrical risk/reward profiles where we can leverage our management expertise and experience. No specific industries or business profiles are targeted.
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Chief Financial And Operating OfficerBsg Jun 2014 - Sep 2016Johannesburg, Gauteng, Za- Accountable for the implementation and operation of efficient and effective processes, policies and procedures within the BSG group.- Responsible for the selection and development of functional heads and capabilities leads.- Accountable for risk management and corporate governance within the group.- Accountable for the management of cost and return on investment.- Responsible for the management of corporate finance activities. -
Head Of Finance And OperationsBsg Aug 2011 - May 2014Johannesburg, Gauteng, ZaResponsible for Finance, Software, Infrastructure Services and Support Services
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Regional Head: Cape TownBsg Dec 2010 - Aug 2011Johannesburg, Gauteng, ZaResponsible for the Cape Town team of Business Consultants and Software Developers delivering tangible business benefit through people, process and technology.
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Financial ManagerBusiness Systems Group Jan 2008 - Nov 2010Responsible for end to end financial, risk and commercial management for South African and UK entities. This included a team of 4.
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Audit ClerkDeloitte & Touche Jan 2005 - Dec 2007Worldwide, Oo
Nick Longley Skills
Nick Longley Education Details
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University Of The WitswatersrandTaxation -
King Edward Vii SchoolGeography
Frequently Asked Questions about Nick Longley
What company does Nick Longley work for?
Nick Longley works for Inrange
What is Nick Longley's role at the current company?
Nick Longley's current role is Co-Founder at Inrange.
What is Nick Longley's email address?
Nick Longley's email address is lo****@****ail.com
What is Nick Longley's direct phone number?
Nick Longley's direct phone number is +278328*****
What schools did Nick Longley attend?
Nick Longley attended University Of The Witswatersrand, King Edward Vii School.
What skills is Nick Longley known for?
Nick Longley has skills like Financial Accounting, Auditing, Management, Business Analysis, Risk Management, Accounting, Project Management, Stakeholder Management, Financial Reporting, Business Process Improvement, Business Strategy, Tax.
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