Let's dial in the 'Holy Grail' of Digital Marketing for your business.In a “nutshell” I love building & growing online companies and scaling a message. I see what needs to be done, what tools/processes are required, what parts or people are missing, & how things can be streamlined & optimized, making data-based decisions & following a methodical process that looks to incorporate leading-edge strategies/principles, messaging & frameworks to achieve an ultimate vision.The focus is to drive robust revenue growth through a "perpetual online selling system" that is continually creating new leads & new customers, whilst delivering ultimate quality through maximum customer appreciation & minimal variation.So what does a “perpetual online selling system” look like exactly? How do we create a front-end customer acquisition funnel that expands all social media networks, leverages the social media's algorithms, is ever-lasting, & continuously is creating new customers & leads at break even or better on ad spend? Then how do we maximize monetization in the frontend/backend & all other supporting elements (specific placement ads, MOFU/BOFU acquisition, content marketing, SEO, on-site/off-site retargeting, email/SMS automation, AOV, LTV, plus traditional media channels), whilst continually optimizing & improving, which then allows the company to scale even further with its front-end acquisition, thus creating this "perpetual online selling system". What are key pieces & parts that are required within this ecosystem... that's exactly what I can help do for anyone’s business.Growth Marketing | Project Management | Customer Decision Journeys | Acquisition Strategy | Lifecycle Strategy | A/B Testing | Data-Driven Growth | Landing Page Optimization | Data Acumen | Digital Marketing | Collaborative | Analytical | Detail-Oriented | Growth Mindset | Time & Task Management | Email Marketing Strategy | Facebook Advertising | Google Advertising | Marketing Operations | Product Innovation | Deming Process | Dynamic Value | Retargeting | System Automation | Website Optimization | Conversion Funnel Optimization | Funnel Hacking | CRM Management | Branding | Content Marketing | SEO | CopywritingTECHNOLOGIESWordPress, Eventbrite, Google Analytics, Google Ads Manager, Google Tag Manager, Facebook Ads Manager, Wicked Reports, Infusionsoft, ThriveCart, SamCart, Leadpages, Click Funnels, Deadline Funnels, SMS Integration, Kajabi, ClickFunnels, Plus This, Deadline Funnel, Driftrock, Funnelytics, OptinMonster, SegMetrics, Video Website Optimizer, Wistia, Canva, Shopify
Ndo Consulting
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Director And FounderNdo ConsultingAustralia
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Director/FounderNdo Consulting Feb 2018 - PresentAustraliaDriving robust revenue growth through a perpetual online selling system that is continually creating new leads and new customers whilst delivering maximum customer appreciation with minimum variation.
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Senior Marketing & Operations DirectorSynergy Spanish / Switched On Business Pty Ltd Jul 2018 - Apr 2022Scope: Delivering an innovative process to customers via digital products in the form of videos and audios to successfully learn how to speak Spanish through online membership and application.Key Accomplishments- Strategically streamlined, synergized, and upgraded operations resulting in business revenue growth multiplying 4-5x within just a couple of years.- Initially taking a 30,000-foot viewpoint into the company and identifying major payment system issues that significantly impacted organization’s ability to effectively track and measure data resulting in inability to positively scale advertising.- Established a new foundational structure within the business in terms of payment processing, funnel building, backend automation, post-purchase upsells/down-sells, data tracking, and analysis.- Increased the AOV (average order value) which led to breaking even on the front-end advertising, which enabled advertising to scale to $10k per day at its highest point.- Created an "ever-lasting" ad that is still running today which continually creates new leads and customers, provides immediate value and education, creates large retargeting audiences, and has a high engagement rate, thus creating powerful branding.- Crafted and implemented a new membership product to improve the user experience that also completely syncs with an application and gives more data back to the business in relation to engagement and consumption. This provides an easy ascension model.
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Senior Marketing ManagerDr Carli Axford Feb 2017 - Nov 2017BaliScope: Chiropractor, world-renowned wellness coach, and the founder of the Spinal Flow technique.Key Accomplishments-Provided tailored marketing consultation and services to successfully launch the brand from the ground up; achieving revenue of $500K+ within the first six months, starting at zero. - Created a front-end funnel that generated new leads and customers, set up backend automation and behavior/purchase tagging, and ran Facebook ads to fill multiple international events in Bali and Singapore.
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Head Of Marketing/Marketing Operations/DirectorConscious Lifestyler Management Group | Tyler Tolman | Chef Cynthia Louise Dec 2012 - Nov 2016Ubud, Bali, IndonesiaScope: Health start-up company specializing in alternative methods of health and healing.Key Accomplishments- Galvanized the other business owners (married couple) of a fledgling start-up by proactively creating and implementing a vision road map for the company.- Completely systemized business, increasing revenue by 13x in 4 years through paid traffic and social media.- Achieved incredible transformation within the customer base, providing value that was dynamic and unique and a thriving online community.- Designed new products including new retreats, online membership, online community, coaching, online courses, eBooks, as well as new physical products.- Created multiple frontend lead magnets including webinar funnels, live event funnels, and a free membership funnel.- Developed a content marketing strategy and optimized the SEO; scaled the business through Facebook Ads and set up all the tracking and data analysis.- Led a dynamic and diverse team of almost 20 people; ensured feedback flowed freely, embracing opportunities to help each other be more efficient while producing excellent work.
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Director/FounderHemisphere Labels Apr 2006 - Mar 2009What was cultivated from starting this company was learning to be comprehensive in business gaining experience in all areas of the business - sales/marketing, accounting, finance, product design, and operations/production.As well as this, what it takes to create a start-up, how important it is to have the context, and alignment in order to increase the probability of success and reduce waste.We launched 3 clothing labels and sold our ranges nationwide in Australia.
Nick Oughtred Education Details
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Dominate Web MediaDigital Marketing, Facebook Advertising, Ever Lasting Ad, Funnel Growth, B2C, Copy Writing, Scaling -
Digital MarketerEmail Marketing, Paid Traffic, Optimization & Testing, Analytics & Data, Conversion Funnel, Ecom
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Smart MarketerEcommerce, Facebook Advertising, Google Advertising, Email Marketing, Funnel Building, Aov, Ltv
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Ask MethodAsk Method, Quiz Funnels, Deep Dive Survey, Funnel Design
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Code To ConversionsFacebook Advertising, Copy Writing, Messaging, Stages Of Awareness, Data Tracking, Optimization
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Storybrand MarketingCopywriting, Messaging, Brand & Product Positioning
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Future Of Business/Marshall ThurberDeming Process, Dynamic Value, Theory Of Change, Network Science, Clarity Experience
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Business School For EntrepreneursBusiness Growth/Scale, Team Leadership, Marketing, Universal Success Principles
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Demartini InstituteSpiritual, Mental, Physical Health, Vocation, Financial, Family, Social Leadership
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Money And YouBuckminster Fuller, Win/Win Collaboration, Universal/Business/Success Principles
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Self Learning/Inner Work
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Rmit UniversityEntrepreneurship/Marketing/Finance
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Scotch CollegeAccounting, Physics, Psychology, Mathematics, English Language, Health
Frequently Asked Questions about Nick Oughtred
What company does Nick Oughtred work for?
Nick Oughtred works for Ndo Consulting
What is Nick Oughtred's role at the current company?
Nick Oughtred's current role is Director and Founder.
What schools did Nick Oughtred attend?
Nick Oughtred attended Dominate Web Media, Digital Marketer, Smart Marketer, Ask Method, Code To Conversions, Storybrand Marketing, Future Of Business/marshall Thurber, Business School For Entrepreneurs, Demartini Institute, Money And You, Self Learning/inner Work, Rmit University, Scotch College.
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