Reporting directly to the MD & responsible for more than 50% of both headcount and sales delivery, I love building capabilities and empowering leaders!As a senior commercial strategist, I have a track record of delivering impactful contributions to both top and bottom-line growth.I have 20+ years of leadership success across sales, category, and marketing for some of the world’s leading consumer brands (Campari, Nestle, Colgate-Palmolive, Wrigley/Mars, and Unilever).+7yrs Customer Management and more than 14 years in Strategic Category Management, spanning Grocery, Route, Petrol/Convenience, Wholesalers, Distributors and Liquor (On & Off), managing large teams.I’ve driven growth by:✔Project lead on global launch of a brand that delivered +$10m incremental sub brand sales within first 12mths of launch.✔Channel & Pack Architecture that resulted in 2xReady to Drink Formats delivering +$12.4m sales✔Identified New Channels of growth via E-com & Subscriptions delivering +$2.9m Incremental Sales within 12mths.✔Grew the Channel from 48% Share of sales to 55% within 2 year period, delivering 82% of the $40m Sales Growth.✔Scoped out & prioritised On Premise Channel growth agenda to deliver incremental $18.1m by 2027 through where to play and how to win investment frameworks and clear brand KPIs ✔Transformed Coles Business from #26 to #3 overall Supplier as measured through The Advantage Group.✔Executed a More4More incentive program that delivered mutual growth whilst saving >$1m in straights.✔Propelled retail sales growth of Aperol +25% with above and beyond ROI results through negotiating win-win “in-store” branded activations during biggest summer period for a ¼ of the rate card cost.✔Improved overall Customer ROI by 1.4% & increased customer margin delivery of $945k by optimising existing investment plans and securing additional funding from executive leadership team for key trading.✔Transformed entire category and trade market business from “brand-led to shopper-led” focus––delivering engaging, value-driven “in-store” marketing promotions and communications, whilst delivering 15% reduction in spend through cost saving initiatives.✔Achieved #1 rank in Category Management – The Advantage Survey for 2 consecutive years by successfully orchestrating organisational-wide Category Management capability enhancements integrated with shopper insights.✔Improved Team culture that resolved staff turnover rates from >40% to less than 10%. If you’re intrigued by my career success, let’s connect!0404 829 228 | npyo2007@hotmail.com