Vp Of Engineering
Woburn, Massachusetts, Us
I am responsible for maintaining day-to-day technological operations within SoftVu, as well as overseeing the technical design of the business strategy. I believe in the 80/20 rule for business: 80% of the value for 20% of the cost. In addition to supporting the existing platform, I am in charge of developing a new proprietary system to enhance the technical design of SoftVu’s marketing software. My role has allowed me to be a leader, manager, colleague, and technologist all in one. SoftVu is at the forefront of the industry with state of the art technology, and my goal is to keep us there and continue to push that edge.SoftVu, LLC, headquartered in Overland Park, KS, is a provider of online sales and automated marketing solutions for a variety of industries. SoftVu was founded on the principle of delivering the right message to the right person at the right time. We streamline the communication process and create automated workflows for our clients. Our creative services include video shoots and personalized content for email campaigns and landing pages. SoftVu products integrate with lead management, CRM, and ERP systems. Through our world-class technology, we can track, analyze, and report on the performance of our clients’ online marketing campaigns, ultimately helping them attract and engage more customers.
