Driving and guiding the creative vision for TOAST comes naturally to Nick, the agency’s founder and Managing Director.As a champion for emerging technologies and future-focused customer engagement, Nick has a passion for creating digital experiences that captivate the audience and inspire action. His expert creative direction on game changing projects, seen in the City of Sydney’s recent launch of climate-tech hub Greenhouse and collaborative campaigns with WWF-Australia, covering renewable energy, conservation and innovative regeneration, position TOAST as key futuremakers™ in the branding industry.Working in experience design for over 20 years, Nick translates brand strategies, communications plans and campaigns with user experience and action always at the forefront.With a sixth sense for seamlessly marrying strategy with creativity, Nick brings future-shaping ideas to the table. Through the art of collaboration, he translates concepts into innovative campaigns, generating memorable digital engagement that drives desire, builds awareness, informs decisions and promotes action and change.Nick’s exemplary skills in building and navigating the right team to deliver strategic action and lead engaging projects that create impact for end-users consistently sees TOAST shaping and executing seamless digital experiences for future focused startups and SMEs, through to blue-chip companies, across the retail property development sector, finance, professional services and hospitality and government bodies.