Accountable for delivering the Living Network Strategy, with the goal of differentiating Optus by creating unique digital product experiences in the My Optus App: -> Donate Your Data, Unlimited Data Days, Optus Pause, Network Pulse, Call Translate, Mobile Turbocharge and more In the role I was accountable for the end-to-end performance of the strategy: - Generating & prioritising product roadmap- Leading digital product teams to build & deliver great customer experiences to market - Integrating closely with marketing & frontline teams to communicate products to Optus customers - Managing products to achieve business cased benefits- Engaging C-suite, whole-of-company, Board-level, and external audiences to communicate strategic direction- Collaborating with numerous functional areas within Optus to transform processes and ways of working to support a high-velocity, Agile Product Management modelIn this role, I achieved significant success, including growing the area to material levels of customer engagement & profitability, delivering and scaling 14 new features to market, and growing a team of ~100

Per 'Head of New Product' (above)

New senior leadership role created to lead the transformation of Optus’s product portfolio. -> Lead a strategy to simplify the core mobile product portfolio of Optus-> Launched Optus’ 5G Home Broadband service (at our launch in Mid-2020, we were global leaders in this implementation)-> Launched Optus’ international roaming product into a customer-friendly daily auto-rollover model-> Launched a resale & marketing partnership with Apple Music

Led the portfolio of Value Added Services - Roaming, Carrier Billing, Insurance - in an acting capacity.

Created a new Innovation Lab at Optus. This included - Recruiting a team - Developing an 'innovation methodology' - Developing a new physical space. - Defining & developing a roadmap prototypes & other innovative conceptsThe Yes Lab achieved several notable successes:- Prototyped a number of features that subsequently were launched and scaled in market (Donate Your Data, Call Translate, Yes Xtra- Interfaced effectively with industry to build an innovation brand around Optus- Recruited talent that went on to move into other leadership positions

www.baileybros.com.au

Conceptualised, founded & developed a crowd-sourced real-estate valuation startup:-> Launched Product to market & established digital marketing funnel -> Completed incubation program with Pollenizer (One of Australia's most well known and regarded early stage startup incubators)-> Received seed funding from Singtel for concept development

Strategy consultant with a focus in Retail, Resources and FMCG

Led research into the relationship between Enterprise Bargaining Agreements, national wage growth and inflation. -> published 2 'internal notes' and presented to internal audiences.