Nick Bellucco Email & Phone Number

United States

Rochester, New York Area

• Develops and oversees all corporate design standards and artwork treatments for both internal and customer-facing executions, ensuring the company is operating within the branding and graphic identity standards of the.
• Develops compelling creative concepts that meet the marketing and business objectives of the organization and that advances brand strategy in a consistent way.
• Persuasively present and recommend preferred creative concepts to executive management, gaining alignment to direction while acting upon useful feedback.
• Advises leadership on processes, techniques, costs and creative solutions to projects.
• Develops specifications for print production, coordinates with vendors, and approves proofs.
• Maintains digital assets; assures photo use rights are current.

Rochester, New York Area

• Lead, direct, and develop the organization's brand identity in both customer-facing and internal executions.
• Translate marketing objectives into clear creative strategies.
• Ensure visual communication and brand standards are met.
• Meet with clients or upper management to explain campaign strategies and creative solutions.
• Provide input to marketing strategies for optimizing how to reach a particular audience.
• Develop integrated materials for both print and online presentment, such as displays, collateral, ads and case studies.

Rochester, New York Area

• Plans and implements graphic design assignments for product marketing material, agent material, trade show and event displays, web pages, e-marketing material, operational forms, multi-media presentations, etc.
• Creates original designs for brochures, flyers, multi-media presentations, advertisements, trade show displays, banners and other marketing and sales support material.
• Designs original logos for special events, company branding, new product lines, special marketing promotions, etc.
• Develops graphic design standards and artwork treatments for all marketing and sales publications for new and current product lines. Aligns corporate design choices to marketing messaging and strategy and manages.
• Ensures the company is operating within branding and graphic identity standards of the corporation.
• Advises management on processes, techniques, costs and creative cost effective solutions to projects.

Tampa/St. Petersburg, Florida Area

• Makes redline edits from proofreading marks.
• Maintains internal naming conventions, digital file organization, and follows established internal processes.
• Prepares and sets up files for final output for commercial printers (proper use of bleeds, folds, panel sizes, and gutters) as well as upload files to an FTP site.
• Creates typography using kerning, tracking, and special characters. Creates, reviews, and edits layout and style sheets.
• Produces clean mockups for presentations and client reviews.
• Performs print production all design files.

• Order and receive merchandise deliveries, while ensuring invoice accuracy.
• Stock and rotate merchandise in compliance with company procedures and policies in order to maintain a visually appealing display of merchandise and maximize sales.
• Demonstrate vast knowledge of the department, along with providing information to customers upon request.
• Advise opportunities to improve value delivered to the end-user.

• Coordinated and executed promotional events both alone and with other team members.
• Aided in the establishment and implementation of social media marketing campaigns.
• Monitored public relations, engagement, and traffic to online resources.
• Determined optimal ways of communicating to maximize reach and frequency to target markets.
• Pioneered campaigns resulting in new sales opportunities.
• Interacted with and assisted both current and potential customers.

Bachelor Of Applied Science (B.A.Sc.), Marketing

Associate'S Degree, Liberal Arts/Graphic Design