Gtm And Communications Consultant
CurrentCrafting positioning and messaging for early-stage technology companies.
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@greenberginc.com
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Nick Collins is listed as Writer and Strategic Marketing Consultant at Self Employed, a with 209837 employees, based in United States. AeroLeads shows a work email signal at greenberginc.com and a matched LinkedIn profile for Nick Collins.
Nick Collins previously worked as GTM and Communications Consultant at Self Employed and Strategic Product and GTM Consultant for SaaS Startups at Self Employed. Nick Collins holds Bachelor'S Degree, Philosophy, Politics & Economics from University Of Oxford.
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For me, everything starts with ideas and data. I help companies uncover opportunities to accelerate growth and expand markets by understanding their clients' needs and buying triggers, and how they buy and use their products and services.Throughout my career, I have helped people leverage the power of data and human insight to develop strategies, whether for new products, new markets, or more compelling communications. I’ve worked with and for plucky start-ups and massive global brands. Now I am distilling this learning to support new ideas and ventures. Like people, organizations thrive when they can understand change and use that change to transform themselves. I love helping people with this challenge.I read and listen actively, ask questions and filter evidence through the sieve of history. I love the process of uncovering patterns and solving puzzles and using them to forecast the future. My first Silicon Valley experience was in high tech, and I have been lucky enough to witness the industry evolve from a quaint sideshow to world conquest. As a leader and practitioner in market insight and strategy, I have been fortunate to engage with almost every major technology brand. The consistent thread has been to improve these brands' understanding of customers and markets. Nothing is perfect, and I am uncomfortable with the status quo. I have always believed that companies should always strive to create better solutions, more relevant positioning, and more useful communications. My successes have included an unbroken track record of growth, in revenue earned, teams developed, or relationships strengthened. I enjoy challenging traditional methods and processes, and adopting new ones, doing whatever it takes to turn the lightbulb on. Made in England and energized in the USA, my experience is global and diverse. Partnerships and collaboration have always worked better for me than conflict and division. And I love history, and it’s lessons, both ancient and modern.
Listed skills include Product Management, Market Research, Marketing Strategy, Competitive Intelligence, and 22 others.
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Houston, Texas, United States
Crafting positioning and messaging for early-stage technology companies.
Global
Developing product and go-to-market strategies for SaaS startups while indulging my passions for research and writing.
Houston, Texas, United States
Helping to launch an exciting new SaaS startup with the potential to modernize a range of services business. Creating initial ICP, customer targets, lean canvas, message maps and content for range of marketing assets. Supporting the launch, beta customers, and consulting on business planning and go-to-market activities.
Oxfordshire, England, United Kingdom
Authored "The Me of Tomorrow" for dear friend Efrain Rovira. Turned his insights and ideas into a complete book. Available at shorturl.at/gIKQ0
Emeryville, Ca
Greenberg is a strategic consultancy integrating research, design, and patterns thinking to help businesses transform and grow. I developed a specialist practice to provide strategic advice to enterprise technology partners. In addition to helping partners understand the impact of digital transformation and the increasingly challenging business IT environment to make smarter marketing decisions, we presented thought leadership on IT organizational change, the impact of DT on companies large and small, and the explosion of Enterprise Cloud technology on both customers and suppliers.
San Francisco Bay Area
HumanQuant is a conceptual way to approach the process and delivery of quantitative market research. To support the delivery of these ideas, I built a great team of researchers, strategists and data scientists. We used data of all shapes and sizes to uncover essential human patterns to help our partners grow.
San Francisco Bay Area
As the company entered a critical growth phase, I helped accelerate its evolution by building client teams and developing new processes and systems for client engagement, planning, research execution and financial management.
Greater Seattle Area
Kantar is the world’s leading data, insights and consulting company. I led the company’s global relationship for a leading technology client, covering multiple divisions and agencies.
Greater Seattle Area
I relocated to the Seattle area to re-invent the TNS relationship with Microsoft. In the process, I recruited exciting new talent, built a new team and office, restored our reputation for compelling insights, and returned the account to growth and profitability. Over my tenure our business tripled and became the fastest-growing global relationship in the world.We achieved this by re-architected our delivery and quality processes, executing flawlessly, and showcasing an expertise-led approach to client challenges.
Houston, Texas Area
I led a $15M business that advised over 50 technology clients, from small niche players to industry leaders such as HP, Dell, IBM, and Intel. I built a geographically diverse team that accelerated our client engagement and also provided industry thought leadership.
Led a team of account executives and client service staff, consulting on insights, designing and executing both qualitative and quantitative research to support client growth.
I helped craft and deliver communications to revitalize client and industry appreciation of HP’s $2.5B Linux business.
Managed structural and marketing transition programs during the HP/Compaq merger to ensure retention of server customers.Optimized the HP industry standard server product portfolio, recommending future product development priorities.
Developed sub-brand, distribution strategies, partnerships and services to support a new product category. Led marketing for two product families, driving product lifecycle from requirements definition through go-to-market.
Led a market research team to support fast growing server, storage and solutions business. Developed research strategies for product development, branding, product positioning and pricing. Championed market and customer research discipline in developing new products, messaging and pricing strategies, delivering insight that helped senior management and product teams continue core business growth.
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Nick Collins works for Self Employed.
Nick Collins is listed as Writer and Strategic Marketing Consultant at Self Employed.
AeroLeads has found 1 work email signal at @greenberginc.com for Nick Collins at Self Employed.
Nick Collins is based in United States while working with Self Employed.
Nick Collins has worked for Self Employed, Greenberg Strategy, Kantar, Tns, and Hp.
You can use AeroLeads to view verified contact signals for Nick Collins at Self Employed, including work email, phone, and LinkedIn data when available.
Nick Collins holds Bachelor'S Degree, Philosophy, Politics & Economics from University Of Oxford.
Nick Collins is listed with skills including Product Management, Market Research, Marketing Strategy, Competitive Intelligence, Strategy, Crm, Product Marketing, and Customer Insight.
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