Nick Easterling Email & Phone Number

Lexington, Kentucky

Lexington, Kentucky Area

Secured 200+ leads for the business development team through digital effortsLeader of digital marketing efforts for the Formulations Division, focusing on lead generationWork within approved budget to execute marketing plansManage and improve Google and LinkedIn ads including PPC, remarketing ads, and sponsored storiesProject manager for new website creation, content updates, and user experience improvementsCreate, analyze, and revise campaigns for search engine optimization… Show more Secured 200+ leads for the business development team through digital effortsLeader of digital marketing efforts for the Formulations Division, focusing on lead generationWork within approved budget to execute marketing plansManage and improve Google and LinkedIn ads including PPC, remarketing ads, and sponsored storiesProject manager for new website creation, content updates, and user experience improvementsCreate, analyze, and revise campaigns for search engine optimization (SEO)Maintain and revise content calendar monthly based on market trendsCoordinate article and white paper writing efforts between the team across five international facilitiesCreate and execute social media campaigns on Facebook, Twitter, and LinkedInGenerate monthly analytics reports across all platforms to review and improve effortsUse the Adobe Creative Suite to create graphics and edit photosAttend national and international events to build the brand and promote our presence Show less

Advertising management: ad campaigns across social and search networks using remarketing, display ads, PPC ads, and custom audiencesContent management: updating content on Alltech websitesProject management: managing web and mobile app development projectsEmail marketing: managing Alltech’s email marketing system and training marketing personnelQuality control of websites and mobile apps including on-page SEO and usabilityExecuting social media and advertising… Show more Advertising management: ad campaigns across social and search networks using remarketing, display ads, PPC ads, and custom audiencesContent management: updating content on Alltech websitesProject management: managing web and mobile app development projectsEmail marketing: managing Alltech’s email marketing system and training marketing personnelQuality control of websites and mobile apps including on-page SEO and usabilityExecuting social media and advertising campaignsPromote and cover events with photography and videography Show less

Ensure the sound management of the Co-op's resourcesAct as representatives on behalf of the ownersVision and plan for the future of the business

Work with Marketing Team to determine immediate and long term marketing actionsEdit, update, and maintain company websiteDetermine direction for social networking, measuring reach and effectivenessManage social media accounts and online presenceCreate, organize, and send company emails reaching more than 4000 peopleCreate signage for the store, updating customers and employeesWork closely with Marketing Manager to develop and implement marketing strategiesSold more… Show more Work with Marketing Team to determine immediate and long term marketing actionsEdit, update, and maintain company websiteDetermine direction for social networking, measuring reach and effectivenessManage social media accounts and online presenceCreate, organize, and send company emails reaching more than 4000 peopleCreate signage for the store, updating customers and employeesWork closely with Marketing Manager to develop and implement marketing strategiesSold more than 1000 shares of ownership, securing $200,000 in equity for the companyOwnership recruitment methods were restructured based on my strategiesEdit, proof, and revise primary messages and advertisements Show less

Provided input for website, sales, and promotional improvementsOnline promotions through fashion blogsUpdated and informed customers and followers about new merchandise and linesContacted boutiques to promote the brandCreated business relationships with new stores