Consulting, writing, and production for creative endeavors (Marketing and TV/Film)

Freelance Executive Producer for 72andSunny (Google, Sonos, Activision), BBDO (AT&T, Mountain Dew), BBH (Quibi), McCann (Swedish Match) Portfolio: nickgaul.com

Developed integrated ideas from initial concepts through production and launch. Led multi-disciplinary teams across all areas of video, digital, and event production. Oversaw and provided mentorship to other Producers and Assistant Producers on broadcast TV and integrated projects. One of the lead agency producers on AT&T’s Daybreak series. Consulted on a web series produced by Chernin Entertainment called @SummerBreak where we followed a group of LA kids through social media in real time as they went about their summer.

Focused on executing story-based concepts that break the broadcast commercial format. Worked with internal and external business affairs and legal departments to create new protocols for nontraditional branded content. Produced an interactive video experience for HBO’s True Blood that allowed users to go frame by frame and zoom into the video (up to 4K) to find hidden objects. Discovering all 60 objects unlocked various badges on Facebook and entered the user into an ultimate True Blood fan sweepstakes. Users spent an average of over 22 minutes on the site. Awarded FWA Site of the Day.

Produced multi-platform work for HBO, Dodge, and Starbucks. The HBO Imagine project featured live outdoor events with a giant cube where a change in perspective changed what a viewer perceived the story to be. The Imagine project also included over 40 minutes of online content, TV spots, and an immersive website. It was one of the most acclaimed projects in 2010 advertising award shows. Worked as one of the lead producers of the Dodge Ram Challenge, a reality-based competition featuring real guys racing their trucks through obstacle courses. Directed by Tony Scott, the action-film-style web series included an online interactive experience along with numerous standard broadcast commercials.

Produced TV spots and online videos in New York, Los Angeles, Minneapolis, Buenos Aires, and Prague. Supervised Assistant Producers in TV and radio production. Produced content for Holiday Inn, Travelers Insurance, BMW, United Airlines, PBS, Purina, Nuveen Investments, and TheLadders. TV spots for Holiday Inn won Cannes Lions, AICP awards, and recognition by Communication Arts and D&AD.