Nicki Vuchetich Email & Phone Number

Myrtle Beach, SC, US

• Led the creative direction and execution of global demand generation campaigns, product launch materials, and tradeshow booths.
• Co-led endorsed brand strategy development and execution across multiple global brands, including timeline planning, senior leadership communication, brand guide and template design, launch materials/communications.
• Helped implement and support continuous improvement of project management system. Researched proofing best practices, developed training materials, and led department-wide training sessions.
• Reviewed and approved outsourced and internal creative for brand consistency, assigned work to and mentored junior designer, and led global creative meetings.

• Executed print and digital designs for marketing campaigns including advertising, flyers, brochures, catalogs, mailers, email blasts, web banners, digital displays, large format signage, billboards, vehicle wraps, and.
• Designed tradeshow graphics including marketing tent, banners, table drapes, collateral, and promotional items.
• Created presentation folders, brochures, flyers, PowerPoint presentations and USB cards for sales team. Managed design and assembly of binders for each sales member. Developed event and collateral ordering process.
• Prioritized and delegated design work among off-site designer, marketing team, and vendors to complete projects on schedule and within budget.
• Created web pages and updated content using CMS, CSS and HTML.
• Monitored branding guidelines among video production team and sales departments.

• Designed advertising collateral for vacation packages including print advertising, brochures, direct mailers with variable data, postcards, and web banners.
• Managed catalog and newsletter design and completion among multiple departments.
• Researched and implemented Adobe Acrobat Professional electronic proofing. Designed instructional manuals and led training sessions for entire staff. Decreased proofing time from 5+ days to 2 days.
• Collaborated with web developer to create custom XML files for print and website. Created InDesign templates for newsletters, catalogs, and brochures. Increased accuracy, streamlined print and web workflow.
• Illustrated custom tour maps for use in all itineraries.

Arcadia, Wisconsin

• Designed promotional campaign materials for 20 retail stores across the United States including direct mail, newspaper advertising, posters and in-store signage, registration forms and boxes, billboards, gift cards.
• Coordinated with Creative Director to develop and design a Corporate Identity Manual.
• Re-designed Grand Opening campaign materials including in-store point of purchase kits and newspaper circulars.

Eau Claire, Wisconsin

• Prepared electronic files for press: checked trap and color separations, printed to film or directly to plates.
• Assembled printed materials: trimmed, folded, bound.
• Customer service/communication skills: answered telephone, assisted walk-in customers with placing orders and digital printing needs, communicated with outside vendors.