Nick James Email & Phone Number

Weston, Ct, Us

Coraopolis, Pa, Us

Wilton, Ct, Us

Hired and on-boarded a team of 30+ into the organization and fostered a culture of collaboration and innovation to meet and exceed business goals.Leader of a new capability transforming how BLUE adds value to Pet Parents looking to nurture and nourish their Pets. The role is hyper-focused on creating experiences and products for digital and physical channels leading product, design, marketing, analytics and technology to support bold ambitions to deliver 1:1 relationships with Pet Parents.Leading and supporting growth marketing methods and rituals to build a deeper funnel for the brand using technology, media channels and platforms, content and experimentation to accelerate growth and find incremental savings.Ask to see more.

Boston, Ma, Us

New leadership role focused on driving faster global growth in one of the key businesses for Converse with P&L ownership across digital functions, product creation, supply chain and brand management. Led a global digital business unit across a diverse team responsible for product design, product creation, merchandising, site merchandising, brand management, business planning, supply chain and ecommerce operations in the Customization space. The role focused on P&L management across the various products we created, sourced, assorted and marketed in three geographies driving a 3 year CAGR of 25%.Plus, we delivered an epic experience in China by launching an innovative digital service on T-Mall and allowing us to unlock the China marketplace. In the North America marketplace we stood up a new Salesforce Cloud platform in 2019, to support the digital acceleration plan. These two large programs did include yearly technical roadmap upgrades, moving back-end services into the cloud improving connectivity into new platforms and geographies.Ask to see more.

Boston, Ma, Us

New role focused on building a center of excellence around key digital functions supporting geographies in ecommerce with P&L responsibilities. The merchandising team, reset and drove a critical digital best expression that was flexible and offered scale across the mature and emerging ecommerce marketplaces. In digital planning and operations we focused on managing digital asset budget, seasonal readiness, end to end process and seasonal deadlines. Also, we led the transition to a single source for digital assets by transitioning into one studio supporting image, copy and video. The content marketing and strategy team was charged with balancing the art and science of building dynamic stories off products assorted within a given season and monthly business plans. The Customization category was charged with creating, sourcing, assorting and marketing distinct stories and services that drove incremental demand in the two geographies we supported.Ask to see more.

Boston, Ma, Us

New role centered on helping Converse transform into a digital brand by creating more scale on marketplace platforms around the world. In the first year, I was charged with building, developing and scaling site merchandising, content strategy, site operations and customization teams across the two major business units in the ecommerce space.One of the leaders that helped transition Converse brand and products onto Nike.com to unlock new commerce capabilities.Ask to see more.

Beaverton, Or, Us

Focused on leading and helping a team strategize, create, deliver and optimize a consumer right assortment and category experience across the North America marketplace, specifically digital channels. One of the leads who drove and supported the digital transformation for a new mobile experience in partnership with Marketing, UX, Operations, Product and Merchandising. The new mobile experience unlocked incremental revenue growth and helped position Nike.com as the center of the Running customer journey for product, service, experience and content. Helped ideate, execute and support a new launch strategy that included a Shoe Room, Shoe Finder and Apparel finder experience that drove ratings and conversion increases inclusive of seeing double digital traffic growth. A key stakeholder in shaping and influencing the Omni channel services, products and messaging tested in the Nike Running doors to help create a holistic marketplace for the Nike consumer.Ask to see more.

Beaverton, Or, Us

Mini CEO of category strategy across 10 of Nike's 11 categories over 3 years, focused on building a 3 year plan and running day to day operations.Focused on leading the re-positioning of the kids strategy across products, assortments, experiences and brand marketing to drive 2X growth in a 3 year period. Partnered with my category partners to create the foundational strategy and share the 3 year vision inclusive of seasonal strategies with business metrics to Nike leadership and key stakeholders.The lead for the SAP integration across the buying function managing and monitoring the on-going promotional and pricing calendar and systems.Ask to see more.

Beaverton, Or, Us

Subject matter expert owning the demand creation budget and programming for Nike Retail focused on building brand awareness and driving consumer (customer) conversation for North American Retail.The lead and program manager for the strategic marketing plans and brand management for 35 new store openings and 28 store remodels focused on driving brand awareness for Grand Opening weekends, achieving +60% in net sales and +22% traffic growth. Established a brand presence and visual identity for 156 Nike Factory Stores to 83M consumers via the development of marketing programs, seasonal campaigns, external communication tactics and strong merchant partnerships. Managed a multi-million dollar demand creation budget that was tracked monthly, included ROI and never went over the managed budget. The led and project manager for all in-store marketing events with community partners and Nike sponsored athletes across the 156 stores (United States, Canada and Puerto Rico).Ask to see more.

Beaverton, Or, Us

Beaverton, Or, Us

High School

Bachelor Of Science - Bs, Marketing