• Helped to launch a new four-strong editorial team to generate positive coverage and publicity for the business, something which was previously outsourced.• Secured a significant amount of national and local coverage for The Jockey Club and its partners, through pitching features, producing press releases and ghost-writing.• Built a strong contacts book, having built and grown relationships with a host of high-profile figures both in and out of the sport. • Produced a range of content alongside traditional sports reporting, including in-depth website and magazine features as well as commercial and community-based content.• Credited with securing coverage in a host of national/local publications for the first time.

• Oversaw the launch of a new flagship horse racing website for one of the leading betting affiliates in the United Kingdom. • Established HorseRacing.net as a recognised brand in a busy market, despite only having a small budget.• Produced an in-depth content plan for the website, which included the use of freelancers.• Created daily editorial content for the site, which included news and features, as well as fronting a podcast series and a weekly YouTube video. • Strong knowledge of SEO and producing a range of tailored content to suit SEO strategy.• My editorial work was recognised by the Horserace Writers and Photographers Association, who awarded me the Alan Lee Emerging Talent Award at the 2020 HWPA Derby Awards.

• Spent two years as the company’s Social Media Editor, before switching to the content team as one of their writers. • Produced a range of in-house content for the business, both on their website and for their range of books. • Put together a range of B2B and B2C content for our partners, which included Betfair, Paddy Power and The Racing Paper. • Fronted audio and video content for the business and represented the brand on multiple occasions in a sponsorship capacity.

• Volunteered in the media team at Wigan Athletic for three years as a recent graduate, allowing me to pick up valuable experience. • My duties included running the Twitter account on match days and producing the official match report for the club’s website. • Had several tweets go ‘viral’ and had the opportunity to speak to a number of high-profile players and managers during my time there. • Built up a strong contacts book which has allowed me to freelance at several games since, for the likes of The Sun, The PA and local publications.

• Provided support on a range of accounts in the housing and sustainability sector for a PR firm based in Manchester city centre. • Assisted in putting together a range of events and conferences for our partners.• Achieved interviews with high profile figures for our clients, including Manchester Airport CEO Ken O’Toole as well as players and managers at Wigan Warriors and Wigan Athletic. • Quickly got up to speed on unfamiliar topics and took the lead on internal content creation for the company’s new website, despite my junior role.