I’m an experienced consultant helping brands explore the intersection of sustainable business, brand strategy and commercial effectiveness to drive positive change. I take a systems thinking approach to help businesses achieve more with less.After many years sitting on executive teams and experience of holding the most senior brand and marketing roles with accountability for multi million pound marketing budgets, I transitioned from the corporate world to share my experiences of building sustainable success with a wider audience. This led to me training as a B Leader (B Corp) so that I can embed authentic and impactful purpose into business culture and success.