Cadient Talent is a talent acquisition solution built specifically for the needs of high-volume, hourly hiring industries such as retail, restaurants, hospitality and healthcare. Our software is easy-to-use, flexible and configurable – making hiring qualified hourly candidates quick & easy. Your hiring managers will spend less time acquiring talent, and more time leading their people, serving their customers, and growing the business. Over the years, we’ve helped our clients improve their quality of hire resulting in lower turnover and improved productivity. We believe your talent acquisition solution should improve your business outcomes – paying for one that doesn’t is just wrong.

Field2Base is a software company that drives digital transformations by offering businesses customized mobile forms, automated workflows, and real-time analytics. We offer easy-to-use technology that allow customers to mobilize their workforce and grow their business, while saving time and money. Located in Morrisville N.C., near Research Triangle Park, we provide custom solutions to a variety of industries including construction, engineering, utilities, healthcare, manufacturing, agriculture, and government agencies.

The Alpha Marketing team are not only experts in design, marketing, and branding. We also work with mid-size and enterprise-level businesses in a range of industries to create powerful sales enablement and sales activation programs designed to empower and educate teams, sustain consistent messaging throughout the channel and drive bottom-line growth. As agency President, I am responsible for achieving the overall strategic objectives and targets, including: total agency performance; and health and growth of new and existing agency/client and staff relationships.In this role over the last two years I have improved and maintained fiscal stability of the agency. This includes implementing cost saving measures and new budgeting procedures resulting in significantly improved cash flow position with minimal to no dependency on utilizing credit lines.I direct agency staff to ensure “every customer is a raving fan” through the smooth management and development of highly creative and effective marketing campaigns.My overall responsibilities include the growth of the agency’s channel marketing focus through the iterative development of the dais channel management platform, and acting as Account Director on all key Agency accounts.

• Collaborated with development partner to design and implement the dais portal platform, which accounts for over 50% of the agency’s current revenue base.• Directed an account and project management group so that the environment, culture, team, capabilities, tools, processes, expectations, work style, and other elements support the strategic goals and brand, ensuring that it operates in an efficient, profitable manner.• Acted as the primary, senior client contact for assigned accounts, developing relationships with clients to learn their business and communication needs. Worked collaboratively with clients to develop marketing programs in accordance with clients’ objectives, budget limitations, and requirements.• Provide expertise in channel marketing strategy as it relates to clients’ markets, their channels of distribution, their brands, their products and services, and their clients’ customers. Work with all agency staff to develop and implement strategic client plans.• Reviewed and monitored time and financial resources to ensure client projects are on time and on budget. Responsible for overall profitability of assigned accounts. Created and managed forecasts, projects; and reconciled fee-based revenue on a rolling quarterly and annual basis.• Managed lead, and coached a staff; ensure that the team was properly staffed and that employees are trained and evaluated; inspiring staff to excel in their responsibilities.• Champion of the agency’s project management processes and ongoing project management training and development.• Managed and grew the volume and value of project and assigned client accounts, investing agency resources on potentially billable campaigns and projects as necessary to protect and grow revenues.

Handango is the leading provider of smartphone applications globally for the BlackBerry, Palm, Windows Mobile, Symbian, and Android platforms. Responsible for PR, branding, promotions, email marketing, graphic/web design, and channel marketing.My responsibilities as Director, Marketing Communications included:• Planning, development and implementation of marketing communications programs and projects to increase awareness of and promote products and services. • Developing, promoting and maintaining brand image at local and national level.•Leading and developing a team of motivated, hands-on marketing professionals by establishing metrics, goals and scalable practices; ensure team’s projects are completed on time, on strategy and on budget.•Working with VP of Marketing and Analytics team to develop a marketing communication plan/calendar that effectively achieves goals for customer counts, visits, customer acquisition cost, revenue and profit.•Overseeing the operation of the combined Marketing/Content/Channel meetings and calendar to ensure that marketing programs are in place for key content launches, partner launches and ongoing D2C seasonality.

•Planned, developed, implemented and measured all marketing/merchandising programs for Smartphone vertical.•Managed marketing/merchandising staff members including: site merchandisers, designers, analysts, email marketers.•Member of leadership team managing development and launch of new websites, including pocketgear.com.•Oversaw development of marketing creative (i.e. banners, newsletters); visual design on existing and new website properties within vertical.•Utilized merchandising tactics in an effort to increase site conversion rate, revenue and average order value.•Responsible for all merchandising activities for two major carrier accounts, including portal, HTML and WAP storefronts, and for a major smartphone/handheld OEM partner, including HTML storefront and email marketing.

Marketing campaign design, planning and project initiatives – accountable for all creative marketing activities inclusive of package design and production, web marketing campaigns, in-box marketing, sales/tradeshow collateral, corporate identity, website design/development. Provided direction to graphic design and web program teams. Responsible for all aspects of email marketing – design, creation, delivery and list management.Responsible for maintaining brand identity across all marketing communications activities.Managed positioning, messaging, and launch campaigns for new products. Managed the design, implementation and maintenance of company website as well as related e-commerce functions.