Nicky Szmala - 司馬樂 Email & Phone Number

Germany

I support organizations in defining their marketing/ go-to-market strategy, building marketing teams, and selecting vendors.Clients include unicorns, Fortune 500 companies, and venture-backed/ bootstrapped startups.

Irvine, California, US

Consult my former team on marketing strategy, campaigns, and messaging. Kdan Mobile is a Series B+ funded SaaS scale-up headquartered in Taiwan, with offices in the US, Japan, South Korea, and China. According to the Financial Times, Kdan is among the fastest-growing companies in APAC.

Irvine, California, US

Director, Marketing (DottedSign) | Oct '23 - Mar '24Leading a team of product, performance, and content marketers as well as PR pros to grow Kdan Mobile's eSign offering DottedSign in Asia and select global markets.Director, Growth & GTM Strategy | Jan '22 - Dec '23Leading a team of 8 driving strategic growth projects across Kdan Mobile's product lines..

Irvine, California, US

Connecting the dots across 6 offices and 250 staff. Investor relations and M&A.

Morrisville, NC, US

Led global launches for all consumer products including PCs, Android Tablets, AR/VR products, and Smart Home devices. Responsible for defining the launch strategy, agency management, driving internal alignment across functions, partner management, staffing, and onsite management.Launched Mirage Solo with Google, the World's first standalone VR headset.

New York, NY, US

Co-founded K1ND Beijing – Ogilvy & Mather’s brand innovation agency in China merging creative ideas with software and hardware execution capabilities to create immersive experiences and innovative marketing solutions.Led blue-chip client initiatives for brands including: Huawei, Coke, IBM, Haier, Vita Coco and Uber.

Co-founded failed startup and created two products utilizing game mechanics and machine learning leading a distributed team from Asia and Europe. Secured initial seed funding from leading startup incubator Chinaccelerator and assembled board of top advisers. Finished as finalist at Founder Showcase competition in San Francisco and Tech in Asia conference.

Shanghai, CN

Mobile Games and Apps startup with offices in Shanghai, Changsha and Singapore. First hire and partner at the Singapore office. Responsible for the creative product.

Berlin, DE

Beijing (4/2009 - 12/2010): Co-created first mobile marketing offering in large leading agency in China (JV between iconmobile & OgilvyOne). Led product innovation program for China Mobile, coordinated team members in Santa Monica and Berlin to deliver on ambitious schedule and budget. Developed processes from scratch, trained creative hires and.

Developed creative concepts for national and international brands including Ebay, MINI and Ferrero in first full-time role at boutique digital agency

Master Of Business Administration (Mba), Marketing, Innovation Management, Entrepreneurship

Executive Education: Leading Change

Taking 1:1 Chinese Classes At Taiwan’S Most Prestigious Language University, Chinese Studies

Marketing, Advertising, Digital Media

Entrepreneurship