Enablement: *Monitor and improve user adoption*New user & ongoing user training *All aspects of user and license management including new user setup/deactivation, roles, profiles, permissions, public groups, OWD, sharing rules*Training & support to users on Salesforce CRM and SFMC*Develop documentation, training materials, and best practices guides for both future SFDC/SFMC admins & users*Subject matter expert and provide guidance on SF and SFMC-related questions & issuesStakeholder management:*Own communication of platform changes to end users and stakeholders*Identify & gather requirements, translating best practices, scalable solutions, focusing on user experience*Identify unused or underutilized platform features*Create a platform roadmap and define priorities, liaising with stakeholdersSalesforce Administration: *Configuration changes, including (but not limited to): Flow, assignment rules, approval processes, fields, page layouts, record types, dynamic layouts, apps, actions, custom settings, mobile administration, dashboards and reports*Data management to improve data quality, implementing rules and automation as needed, as well as training users in best practicesSalesforce Marketing Cloud Administration: *Configure and maintain SFMC instance, including email studios, journey builder, automation studio, and data extensions*Support and help implement complex multi-channel marketing campaigns leveraging SFMC capabilities*Integrate SFMC with Salesforce CRM and other third-party systems as neededSystem Integration & Maintenance:*Proactive system maintenance including Security Reviews, Release Updates, Health Check, and Optimizer*Manage integrations between Salesforce CRM, SFMC, and other business systems and create new integrations as relevant*Collaborate with product and engineering to troubleshoot and resolve integration issues*Stay current with releases, features, and best practices to ensure our systems are up to date and optimized

*Administer, configure, customize, develop, perform business analysis, and implementation manager for the UF Salesforce instance.*Designed, developed, and documented college’s online registration system in Salesforce using SOQL/SOSL, VisualForce (HTML/CSS), and APEX (Java/JavaScript).Developed pharmacists reporting system to brokers through web service SOAP API and REST API.*Implemented C# REST API with UF payment systems establishing CPE reporting automation.*Project Manager. Leads project planning and scheduling for development projects. *Supervises junior developer and coordinates development/coding with other team members. *Design, Develop, Test and Maintain custom applications using Visualforce, Apex, Triggers, SOQL, SOSL and API’s within Salesforce and also with Eclipse IDE.*Customize and configure Salesforce objects, data fields, page layouts, record types, processes, workflows, document templates, reports and dashboards.*Manage mass imports and exports of data using Data Loader.*Established system Sharing Settings, Roles, Public Groups and User Administration guidelines.*Provide on-call support and system administration to quickly fix production issues.

*Serve as the Salesforce (CRM) developer and administrator. *Act as a Business Systems Analyst, working with end users to gather information and determine business functions.*Designed, developed, and documented college’s online registration system in Salesforce using SOQL/SOSL, VisualForce (HTML/CSS), and APEX (Java/JavaScript). *Perform in a project management capacity. Responsibilities include keeping supervisors and team members involved in the project.*Developed automated systems for back end processing of captured video and OCR data using VB.NET, XML and PHP for deployment to our hosted online servers.*Created and maintain websites for the UF Distance Education Support Services and other departments using WordPress; collaborated with members of the Health Science Center web services for custom behavior.*Assist end users with technical support and use of products supported. *Implemented security by setting roles, permission sets, and profiles in CRM, updating security permissions within the system as needed.

*Provided end user support and maintenance of desktop, mobile devices, printers, other peripherals, wireless computing and communications devices.*Assisted with restorative maintenance actions both remotely and at the end user’s location.*Worked collaboratively with other IT support units to recommend solutions and resolve problems for client area management and staff.*Maintained accurate information and data regarding end user issues, actions taken, and time required to attain a resolution.*Supported efforts toward the evaluation of new end user computing packages and equipment, as well as in the implementation and testing of prototypes.

Provide customization, development, enhancement and support for Saleforce.com projects.