Business Unit Manager Companion Animals
Current8 Direct reports8 Sales Represenatives2 Technical Marketing Managers Constant coaching of Technical Marketing Manager to ensure that Marketing plans are in place to ensure that Business Unit goals are reached Setting of yearly qualitative objectives to help reach qualitative goals of the company Mid yearly and yearly review with all reports on set objectives as well as compliance to job descriptionTimely implementation of corrective measures if set objectives are not reached by reportsSetting of yearly sales and margin targets Setting up regional sales conferences and facilitating discussions between sales representatives and product manager to get alignment between marketing- and sales actions to get maximum results from these actions.Developing/maintaining good relationships with Key Opinion Leaders in the industryDeveloping/maintaining good relationships with Key Accounts in the industry and negotiating rebate agreements as well as bulk deals.Ensure that rebate agreements are negotiated in the best interest of the companyEnsure set sales and margin targets are achieved by all sales representativesIdentify potential new products to be introduced to the marketReport on all actions taken to National Sales Manager and assist National Sales Manager with plans on sales actions.Ensuring that Marketing plans from Product Manager are implemented by sales representatives to ensure maximum impact of these plansPromotion of products by means of public speaking to veterinarians at veterinary association meetingsConstant sourcing of new products to ensure that the Business Unit stays relevant in the market and to simultaneously ensure growth of the Business Unit In the process of implementing a new CRM system to ensure field force effectivenessFacilitation of the KOL plan as well as KAM plan to ensure that the company profile is positive in the eyes of KOL's and KA's.