Nicola Davis is a Head of Customer Strategy at Indicia Worldwide. They possess expertise in loyalty marketing, customer insight, database marketing, loyalty programs, direct marketing and 11 more skills. Colleagues describe them as "What makes Nicki such a great colleague is not her clear-headed strategic thinking, her impeccable presentation skills, her ability to craft a story from data and insights, or her ability to lead senior client contacts in bold new directions. Those skills alone means she stands out from the crowd. But her two most valuable skills are her passion to build a better business and a better world, and her ability to navigate from big picture ideas to exquisite detail. A trusted peer and great fun to spark ideas with."
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Head Of Customer StrategyIndicia WorldwideLondon, Gb -
Head Of Customer StrategyIndicia Worldwide Oct 2023 - PresentLondon, England, United Kingdom -
Strategy DirectorIndicia Worldwide Nov 2022 - Oct 2023 -
Vp Value Propositions & Customer SuccessSpoon Guru Jan 2021 - Nov 2022London, England, United Kingdom -
Strategy DirectorPlanning-Inc Nov 2019 - Jan 2021London, United Kingdom• Accountable for the creation of Planning-inc’s Customer Strategy proposition leveraging data, insights and technology to support customer decisions for our client base• Responsible for strategic account development across the client base to elevate existing relationships and further embed insights and solutions (retail clients range from grocery, clothing, home and leisure, travel and hospitality). -
Client DirectorStarcount Feb 2019 - Nov 2019London, United KingdomResponsible for the growth and direction of high profile retail client with a focus on strategic client projects where retail loyalty, reward and customer engagement is central -
Storyteller, Consultant And CoachNjd Storytelling And Consulting Jan 2018 - Jan 2019Cape Town Area, South Africa• Independent consultant supporting small businesses to explore, understand and utilize a deeper view of their customer base – applying this knowledge to communications and marketing strategies• Consulting with small local businesses on customer engagement and acquisition• Storytelling and insights consulting - building high impact collateral for businesses and individuals in line with the story of their brand and its strategic direction
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Head Of Client Consulting - Merchant Delivery MeaMastercard Advisors Nov 2014 - May 2017Cape Town Area, South AfricaLeading a team of Senior Consultants. Specializing in customer focused solutions and insights for retail clients leveraging both internal and external data. -
Customer Lead5One Jan 2013 - Nov 2014South Africa• Leading a team of four consultants whilst growing and supporting new business initiatives• Responsible for delivering strategic direction using customer insight with regional clients, SME for grocery clients globally• Directing, supporting and executing in the best use of customer data to support both marketing and trading initiatives including:o Integrating customer decisions into the range review process, optimized content in leaflets and instore promotionso Launch of hyper personalised targeted campaign using 5one optimization engine and insights to support continual refinemento Overall customer strategy and execution – customer planning
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Account Director5One May 2010 - Jan 2013• Responsible for delivering retail strategy and insight using customer data to achieve business growth and build customer loyalty• Internal collaboration with analytical teams to translate complex data, methodology and segmentations into valuable insight in a way that is easily understood by non-technical decision makers and stakeholder• Areas of achievement and expertise include;• planning and implementing customer centered trading initiatives • business case development for loyalty proposition for luxury fashion brand linking multiple data sources to better understand high end customer base
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Insight Consultant5One May 2005 - May 2010
Nicola Davis Skills
Nicola Davis Education Details
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Cultural Studies/Critical Theory And Analysis
Frequently Asked Questions about Nicola Davis
What company does Nicola Davis work for?
Nicola Davis works for Indicia Worldwide
What is Nicola Davis's role at the current company?
Nicola Davis's current role is Head of Customer Strategy.
What schools did Nicola Davis attend?
Nicola Davis attended Nottingham Trent University, Nottingham Trent University.
What skills is Nicola Davis known for?
Nicola Davis has skills like Loyalty Marketing, Customer Insight, Database Marketing, Loyalty Programs, Direct Marketing, Analytics, Multi Channel Marketing, Marketing Communications, Campaign Management, Digital Marketing, Segmentation, Customer Relationship Management.
Not the Nicola Davis you were looking for?
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1gmail.com
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Nicola Davis
London -
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Nicola Davis
Global Talent Acquisition Manager And Capability Lead - Talent And Transformation @ Ibm | Recruitment Expert. Passionate About Talent And DiversityGreater Reading Area1uk.ibm.com
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