As a Martketing Technician I'm responsible - alongside the team - for the following tasks:- Client onboarding processess;- Ad integrations management and troubleshooting;- Campaigns tagging/tracking;- Monthly reports.Tools & Channels:- Hyros;- Google Tag Manager;- GA4;- Google Ads;- Meta Ads;- Bing Ads;- Tiktok Ads;- Google Workspace, Monday, Tettra, Zoom, etc

PPC analyst, responsible for over 15 clients of multiple industries, such as real estate, food ecommerces, packaging barrels B2B companies, etc.Working mainly with Google Ads, LinkedIn Ads and Meta Ads and other tools such as GA4, Google Tag Manager and others.

As a senior PPC analyst, responsible for clients accounts management from clients from different countries, doing:- Ads: Creating and managing campaings on platforms like Google Ads, Meta Ads, Tiktok Ads, Pinterest Ads and other.- BI/Tagging: work alongside the dev team to install tags, create, manage, correct and optimize pixels and tags, using custom events based on html/javascript functions. Review all UA -> GA4 changes.- Copywriting: Creating and optimizing ad copies both manually and using AI tools such as copy.ai, writesonic and chat.gptWorking with clients from a range of segments, from high-end fashion brands, agricultural drone retailers, beauty & selfcare ecommerce retailers, international schorlaship exchange programs, etc.

Responsible for the PPC marketing area for clients- Focal point for digital performance and costumer success for clients from diverse business areas - finances, technology, education, etc.- Strategies' creation and definition; tools and campaigns' operations and optimizations; results' analyzes and reports.- Main channels: Google Ads, Meta Ads and LinkedIn Ads.- Tagging and analysing results with GA4, GTM, RD Station and Hubspot.- Creating reports and dashboards using Sheets/Excel, Looker Studio (Data Studio) and Power BI.

Paid Search analyst, working for Brazil, Mexico and other LATAM branches;- Create and manage search, display and video campaigns;- Keywords Planning;- Copywriting for Ads;- KPI's analysis;- Tools used: Google Ads, Google Analytics, Microsoft Excel, Microsoft Power BI

- Responsible for the SEM (Google Ads) operations;- Create and manage Search, Display, Shopping and Performance Max campaigns using Google Ads;- Create KPI's reports for daily, weekly and monthly follow-up using Looker as main sales and KPI's tracker;- Participation on strategic plans and actions for the area;

- Create and manage paid media campaings for clients (Google Ads; Facebook/Instagram Ads; Linkedin Ads);- Budget Control and routinely optimizing the accounts/campaigns/ads;- KPI's tracking and analysis using Google Analytics;- Landing Page's tracking with Google Tag Manager, public and goals creation using both Tag Manager and Analytics;- Report and dashboard's creation using Microsoft Excel and Data Studio.

- Monitoring the perfomance of the servers' backups, correcting any possible flaws or restarting the backup process when possible; - Creation of monthly and daily reports for monitoring; - Participation in daily follow-up and weekly Changes Management's meetings; - Restauration of files and directories; - Offsite of data using magnetic tapes; - Softwares used: CommVault Simpana; IBM Tivoli Storage Manager; Veeam; resolution of tickets by BMC Remedy.