Roojai is remodeling the Asian insurance industry by fully digitising the entire customer journey - making insurance simpler, cheaper and more reliable. Roojai operates as a full stack insurtech in Thailand and as a MGA in Indonesia. We distribute on a D2C model bypassing traditional distribution channels. This enables us to collect more datapoints which are used to competitively price products without sacrificing underwriting margin. We are a full service provider from product conception to claims management. We leverage technology to reduce management cost and enhance service delivery. We managed more than 60,000 claims in 2023 with a "after claim NPS" above 70.Roojai started in Thailand in 2016 and expanded to indonesia in 2022 and operates on the motor and health verticals. Roojai currently provide insurance to more than 415,000 customers for a yearly premium of US$57M in 2023.Roojai group operates also two successful price comparison websites : MrKumka in Thailand and Lifepal in Indonesia.

Founding member of DirectAsia.com.Managing all the core insurance functions for the 3 entities of DirectAsia.com in Singapore, Hong Kong and Thailand.Sold to Hiscox in 2014.Key responsibilities :Underwriting & Product- product development- pricing strategy- underwriting policies=> Developed a suite of 8 products in Singapore around Motor Insurance (first low mileage product, first high-risk drivers product) and Protection (Term Life, PA, Travel)=> Developed a suite of 5 products in Hong Kong around Motor Insurance (first performance cars specific product) and Protection (Health Insurance and Travel)=> Launch first MGA model in ThailandClaims- Supply chain management- Claims policies and process focusing especially on fraud management and customer satisfactionReinsurance - Placement of all the reinsurance treaties for the DirectAsia operations in direct relationship with selected reinsurance partnersActuarial- Technical pricing and reservingCall Center- Call center implementation- Call center management

Operational launch and management of the DirectAsia.com operation in HK. The first pure player in direct insurance in Hong Kong

Operational launch and running of the DirectAsia.com operation in Singapore for the first 15 months.

Actuarial thesis : "Optimal capital allocation for a P&C company"

Management Trainee at the MMA Financial Direction.Supporting Bond Portfolio managers.