· Definition and implementation of communication strategies:Developing and implementing targeted communication strategies, this approach aligns closely with business goals by identifying key audiences and selecting optimal channels to enhance engagement and boost brand visibility.· Digital & offline media planning and campaigns management:Managing both digital and offline media planning, with a focus on optimizing campaigns across platforms such as social media, programmatic, SEA, radio, print, cinema, OOH/DOOH to ensure cost-effectiveness and maximize ROI.· Awareness & performance campaigns:Creating and executing awareness and performance campaigns with a focus on increasing brand visibility, driving traffic, and generating conversions, while continuously tracking and adjusting based on key performance metrics.· Social media management:Overseeing social media content creation and strategy to ensure consistent brand messaging, engage with followers, and leverage analytics to refine campaigns for enhanced audience engagement.

· Website & cultural agendas management· Online ticketing management· Setting up & management of the online shop· Visual & editorial content production· Event organisation

Automotive Division· Coordination of digital activities & campaigns· Planning & editorial content management· Website content management· Coordination with agencies, partners, dealers & European HQ· Visual & editorial content production· Event organisation

· Design and coordination of digital campaigns· Community management· Website content management· Coordination with agencies & partners· Visual & editorial content production

· Design and management of Meta & Google AdWords campaigns· Community management · Website management· Newsletter design and management· Creation of posters, flyers & internal documents· Event management

Human Resources Department (Insurance and Health & Safety sections)· Monitoring and entry of employees absences for the City of Geneva (SAP)· Preparing accident reports· Drafting a risk assessment guidance document· Ensuring data processing for statistical purposes

Professional Maturity from the School of Commerce – Catering Service· Preparing delivery notes & recording supplier invoices· Data verification & formatting of service statements· Accounting for meals & additional deliveries· Creating meal statistics tables

Human Resources Department (Insurance and Health & Safety sections)· Monitoring and entry of employees absences for the City of Geneva (SAP)· Preparing accident reports· Drafting a risk assessment guidance document· Ensuring data processing for statistical purposes