Nicolas Barrientos Email & Phone Number

Los Ángeles, California, Estados Unidos

Transferred to R/GA US in March 1st, 2022. In this new position, I managed a social media project for Slack and led a brand positioning work for Patreon. For Google, I run a number of web design/development and brand related projects.Project highlights (for Google and YouTube):- Brand development for Google Real Estate and Workplace Services.- Experience design (audit, wireframing, user testing), Web design and development for high profile sites, such as Transparency Center and Doodles sites.- Microsite design and development for campaign activations.Clients: Slack Technologies, Patreon, Google.

Argentina

Directly produced complex programs of work ensuring smooth account operations, profitability and growth. Managed multidisciplinary and distributed teams for a variety of projects that spanned from campaign development, marketing automation, web design and development and experience strategy. Project highlights:- Implemented an Agile work methodology for Intuitive Surgical web properties.- Managed a Vision prototype project for Allianz.- Run a DCO program in an agile marketing methodology for Nike.Business growth:- Capacity planning and talent acquisition of designers, software developers and producers for the Digital Advertising unit. Grew the team to fifteen people and directly managed six Producers.- Team leadership that included mentorship and goal setting for my direct reports as well as conflict resolution.- Management of team allocations/utilization, risk management and participation in new business opportunities.Clients: Allianz, Ally Financial, Intuitive Surgical, Nike, Samsung, Slack Technologies, YPF.

Argentina

Led complex projects leveraging agile methodologies and continued working on the growth of the Digital Advertising unit.Project highlights:- Travelled for two months to New York to act as the Lead Producer for a Strategy/Media new business pitch for Macy’s (co-pitched with Initiative).- Travelled for one month to Santiago de Chile to lead a Social media project for Falabella Chile.Business growth:- Built relationships with stakeholders from the Production department in other R/GA locations to offer our services.- Casted distributed team members according to project opportunities across the R/GA network.Clients: Ally Financial, Disney, Falabella, LEGO, Mailchimp, Samsung.

Argentina

I strengthened our relationship with R/GA New York which resulted in the growth of the Digital Advertising unit at R/GA Buenos Aires. This growth meant scoping and planning projects as well as doing capacity planning and talent acquisition that allowed us to go from a team of 2 to a team of 7 in one year.Project-wise, my biggest achievements were leading the creative execution of a DCO program (dynamic creative optimization) for Verizon US and pitching / kicking off the Email marketing work stream for Falabella Chile.Clients: Falabella, Mercedes Benz, Nike, Samsung, Verizon.

Argentina

Led a creative project for Netflix to generate content for their social media platforms and started the Digital Advertising unit at R/GA Buenos Aires under direct supervision from R/GA New York. My role was to scope and execute requests to design and develop creative assets for marketing campaigns.Clients: Netflix, Nike, Samsung, Verizon.

Argentina

Developed strategic media solutions while being the main point of contact for my clients. As the day-to-day lead, I was responsible for managing the client relationship, planning digital media, executing, monitoring and reporting on digital campaigns.Additionally, I identified and scoped upselling opportunities with the Creative, Search and Social teams to enhance our solutions.Main job activities: media research (TGI Consumer data and ComScore), media planning, media plan budgeting, rate negotiation with publishers, assemblage of specs, AdOps, campaign monitoring, budget tracking and reporting inclusive of Google Analytics and Google AdWords.Clients: Brother, Carrefour, Claro, DIA Market, Santander Bank, UADE University.

Argentina

I started as a Bilingual assistant for Senior project managers.Main job activities: translation of documents (English to Spanish and Spanish to English), act as an interpreter in calls conducted in English. Assisted on projects for brands like Harajuku Lover’s Fragance, Clinique, Sony Pictures Television, Volkswagen, Corona Light, Tecate Beer and Sledgehammer Wine.Soon after, I started leading my own projects:- Banner campaigns, e-mail marketing and website maintenance projects.- Design and technical development of microsites.- Continued assisting on generating new business proposals in English.Clients: Creative On Demand (multicultural agency), Sony Pictures Television (Ad Sales Miami).

Diploma Of Education, Diplomado Internacional Customer & Employee Experience Design Management

Executive Program, Design Thinking

Diploma Of Education, Metodologías Ágiles De Gestión De Proyectos Y Productos

Executive Program, Programa Ejecutivo En Project Management

Bachelor Of Arts - Ba, Advertising