Founded in 2020, Bold Creations is a new type of agency offering a unique brand of consultancy deep-rooted in music, lifestyle and popular culture. With extensive experience working on award winning global publicity campaigns with both major talent and established consumer brands, we are in the perfect position to provide a bespoke package of services for clients including music consultancy, public relations, brand partnership strategy and talent procurement.Our background gives us a robust appreciation of the complexities of working with both stakeholders and talent to execute major campaigns and a comprehensive understanding of the music industry and wider creative sectors. This unique expertise means we are impeccably positioned to advise on the best practices to help talent, brands and agencies alike adeptly navigate the cultural landscape to achieve their objectives.

Employed at one of London’s foremost integrated PR and communications agencies as an account manager and cultural consultant, working on global consumer brands such as Budweiser Brewing Group, LinkedIn and Campari Group. Responsibilities included managing accounts and account teams, client relations, programme implementation, developing compelling PR content and demonstrating an impeccable knowledge of the UK media. Heavily involved in the new business process, helping to win key accounts such as Aperol, Campari, LinkedIn and Wray & Nephew for the agency.Key projects included curating and project managing Wray & Nephew’s ‘Wray Residency’ campaign; a community program involving pop-up gigs in unusual community spaces throughout London with the likes of Kano, GAIKA, & Ms Banks which won ‘Consumer Relations Campaign’ at the 2020 CIPR Excellence Awards and 'Community Engagement Campaign' at the 2020 PR Moment Awards.

Five years at the leading entertainment communications agency in the UK handling global publicity and communications for major established recording artists and breakthrough talent. Responsibilities included building and managing each artist’s brand alongside curating and executing strategic global publicity campaigns across the broad roster of talent. Working closely with digital, marketing, promotions, branding and creative teams was imperative to create a multi-layered dialogue at the heart of each campaign. Other roles included new business development, connecting clients to commercial partnerships, creative consultancy, escorting talent at red carpet events, managing content collection to feed media campaigns and event management. The position allowed me to cultivate an enviable network of contacts across media, lifestyle, art, fashion, brands and events while working both autonomously and as part of dynamic team of twelve. Clients included: Adele, Amber Mark, Beyonce, Bryan Ferry, Calvin Harris, Ciara, Dave, Diplo, Gucci, Jvck James, Little Dragon, Major Lazer, Pusha T, Prince, Radiant Children, Rex Orange County, RHYE, Richie Hawtin, Say Lou Lou, Texas, The Lumineers, Wretch 32 & Zayn Malik

*Same as Satellite 414 - Purple Entertainment rebranded in April 2018*

A twelve week work placement assisting the promotions team at the London office of one of the UK’s most successful independent record labels. Responsibilities included compiling promo schedules for active artists currently in the promotion cycle, cataloguing national and international press coverage, putting together weekly press reports, communicating and providing upcoming releases to media as well as liaising with artists and management teams to organise interviews, shoots and live appearances.

Part of the Graduate Management team at the UK’s leading graduate careers organisation. responsibilities included the assessment, placement and training of graduates into a variety of B2B sales roles nationwide. Roles included interviewing prospective graduate talent, managing graduates throughout the recruitment process and the organisation & running all aspects of the weekly assessment days. Provided with an ISMM (Institute of Sales & Marketing Management) accredited level of sales training during my time here.

A combination of both full-time and part-time work at The Ram public house in Kingston-Upon-Thames. While employed as a supervisor responsibilities included cashing up tills, banking takings, supervising a team of up to eight employees and opening and closing the pub in addition to the usual duties of serving food and drinks. Also commissioned to organise parties and charity fundraisers, gaining great public relations and organisational experience.

An eight week work placement during University assisting the editorial teams at both Q and MOJO magazines, two of the UK’s leading monthly music publications. Responsibilities included contributing editorial content to both print and online platforms, research for upcoming editorial projects, sub-editing, compiling daily news reports and typical office administration duties. I also shadowed the Live Events Producer at their ‘New To Q’ new artist showcases assisting with branding throughout the venues and liasing with artists and management teams.

Unpaid work experience during my gap year for a small UK concert promoter and webzine completing administrational tasks incl. updating databases, approaching artists to arrange shows and managing areas of their online presence including the website and ticketing.