Nicolas Duffau Email & Phone Number

Klongtoey-Nua, Wattana, Bangkok, TH

Business Partner for reorganization of country strategy, conduct in-depth analysis of customers and salesforce, identify priorities for turnaround. Facilitate a strategic vision of the market through comprehensive data models, identifying opportunities. Head Business Intelligence initiatives, introduce and deploy Power Bi, enable profitability assessment.

Klongtoey-Nua, Wattana, Bangkok, TH

• Prepared market and competitive analysis for strategic planning and budgeting activities. Became the Go-to person for any market and competitor data, supported alignment between countries and global leadership. Enabled.
• Coordinated global Customer acquisition campaign – 20k visits by 500+ Sales Reps – KPI setting, weekly analysis of execution and outcomes, Sales Reps survey to finetune Pitch, weekly report to CEO.
• Built a market model covering 35+ countries - Channels, products, competitors, dynamics - where figures were validated and trusted by country and global leadership, fostering alignment, and eliminating ambiguity for.
• Enabled objective decisions through numerous modelling and forecasting projects to size market segments and dynamics, assess relevance of M&A opportunities.
• Designed multi-country B2B surveys to improve service quality, benchmark customer satisfaction Voice of Customer, measure market shares and coverage. Supported countries to develop improvement plans, prepare investment.
• Delivered monthly competitor intelligence, alerted on significant movements – Products, Sales methods and promotional activities, Merger & Acquisitions.

Reorganized Operations and managed strategic project for a local market research agencySelected and sourced market research services for european agencies, coordinated projects in, Asia

• As the team grew in Singapore, I focused on developing revenue from international project management business (500 k€ revenue). Founded office in Indonesia with full P&L responsibility, including budgeting, recruiting.
• P&L: Responsible for selling and budgeting projects, sourcing all types of resources (Research agencies, interviewers, software, translators...) and maintaining profitability as per budget.
• Client service: Consulting / Customer facing, proposing relevant methodologies to collect survey data in the most reliable and efficient way, ensuring client satisfaction and repeat business.
• Manage 4 FTE and project staff: Recruitment, training, development, replacement.
• Project Management: Plan, supervise and troubleshoot project execution, write a process for each project, ensure the project manager understands the process and potential issues, check frequently the progress, optimize.

• Led and grew the company in Singapore, up to 4 researchers, developed custom research methodologies. Co-developed & managed 2 global key accounts from 0 to 1.5M€ with CEO. Delivered strategic projects – B2B Customer.
• B2B: Developed and refined a satisfaction model centred on service quality, identified, and ranked critical satisfaction drivers to become world leader in service quality.
• FMCG: Over 2 years, accompanied client to harmonize and improve claims used on packaging across 20+ countries, thus reducing advertising spending. Developed (with statisticians) an innovative trade-off methodology to.

OO

GB

Master'S Degree, Retail Management

Master'S Degree, Business Administration And Management, General

Master'S Degree, Economic

Bachelor'S Degree, Economics

High School Diploma, Sciences

Education record

Education record