Nicole Braden work email
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Nicole Braden personal email
As VP of Hospitality for VERSUS, a multi-vertical lifestyle brand with best-in-class hospitality venues, a cutting-edge marketing agency, and an innovative venture arm, I lead all hospitality and growth marketing tasks for six brands in the DC area.With 5 years of experience in marketing and brand management, I've honed my skills in creating compelling campaigns that drive business growth and engagement across multiple channels. I thrive on identifying and developing unique brand stories that resonate with diverse audiences and leverage data-driven insights to continuously refine our strategies.At VERSUS, I work closely with our talented teams across all verticals to ensure a cohesive, integrated approach to our marketing initiatives. Whether it's developing new partnerships, launching experiential activations, or optimizing digital campaigns, I'm committed to delivering outstanding results that exceed expectations.I developed and executed innovative projects such as Heist Summer Series (featured in District Fray, WTOP, Washingtonian, DCist, and more) and opened new concepts - Ciel Social Club (ModLuxury's Best Rooftop in DC and Washingtonian's Best of DC), HEIST (Best Lounge in America), Casta's Rum Bar RVA (Best Gathering Place, Best New Restaurant). I have also developed and executed viral revenue building campaigns such as the Morris American Bar Celebrity Tequila Smackdown which was featured on DCist, District Fray, and MetroWeekly and got the attention of Kendall Jenner, Kris Jenner, and popular celebrity tequila brands.Outside of work, I enjoy music, travel, and fashion and am always on the lookout for new ways to stay inspired and creative. I hold a B.S. in Marketing and Information Systems from the University of Maryland, and am excited to continue growing and contributing to the success of VERSUS.I am looking to expand the Versus Marketing team. If you are interested please email me careers@versusequity.com. We have very exciting things happening in 2023!
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Vice President | HospitalityVersus May 2023 - PresentWashington Dc-Baltimore Area
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Director Of MarketingVersus Oct 2021 - May 2023Washington, District Of Columbia, United States
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Marketing ManagerVersus Jun 2021 - Oct 2021Washington, District Of Columbia, United States
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Marketing InternVersus Feb 2021 - Jun 2021Washington Dc-Baltimore Area
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Digital MarketingCreative Perspective Music Jun 2020 - Feb 2021South Orange, New Jersey, United States• Obtained client requirements and analyzed prior marketing initiatives which resulted in the development of a new social media strategy based on short- and long-term goals. • Researched new media opportunities and created strategic media plans and proposals.• Composed and continuously updated comprehensive social media analysis of competitors.
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Game Operations InternUniversity Of Maryland Aug 2018 - Sep 2020College Park, Md• Assist with Game Day Operations: research and promotion support in office• Generating potential promotions and marketing plans for Maryland’s 19 varsity sports• Member of NACMA 2020 Marketing Team of the Year. -
Secondary Marketing Lead For Women’S SoccerUniversity Of Maryland Aug 2019 - Oct 2019College Park, Maryland• Assisted in all marketing and promotional efforts focused on increasing revenue and attendance• Served as primary contact for group experiences, anthem performers, and on-field recognitions• Assisted with successfully executing the first ever “pink out” game, to generate Breast Cancer awareness
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Sales ManagerFresh Prints Sep 2018 - May 2020College Park, Md• Developed portfolio from 3 clients with $0 sales to over 10 clients generating $80,000 sales in the first year. By the second year, managed 20 clients yielding approximately $120,000 in sales.• Ranked as the #3 Campus Manager, Fall 2019.• Annually met with key university stakeholders to discuss requirements and develop promotional plans.• Provided consistent and timely customer support by leveraging customized one-on-one client focus. -
Marketing InternDr. Schär May 2019 - Aug 2019Lyndhurst, New Jersey• Developed comprehensive social media analysis of competitors. • Collaborated in the development and implementation of paid social media campaigns and analyzed campaign performance.• Implemented a more active Instagram approach - engagement rate up 0.5%.• Collaborated with Social Media Manager to create engagement focused approach for Facebook.• Revamped outdated Pinterest - audience up 36%, engagement up 487%, and engaged audience up 961%. -
Secondary Marketing Lead For SoftballUniversity Of Maryland Jan 2019 - May 2019College Park, Maryland• Directed and produced numerous softball games, directing all game entertainment, music, and public address • Developed game scripts, timing sheets, and other various gameday marketing materials• Managed a staff of 4 gameday interns, overseeing the execution of all promotional and marketing efforts
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WaitressAbril Cocina Dec 2016 - Aug 2018Maplewood, New Jersey• Work cohesively with a team of 10+ • Provide customers with exceptional service• Gathered food and drink orders from guests, managing anywhere from 5-8 tables, ensuring the orders were placed in a timely manner and items were received quickly• Trained 3+ employees in operations and restaurant culture
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Street Team InternUniversity Of Maryland Oct 2017 - May 2018College Park, Md• Chosen as “Intern of the Month” October 2017 due to strong work ethic and dependability• Assisted in promotional duties including football, men’s and women’s basketball, women’s andmen’s lacrosse• Created marketing plan for Women’s lacrosse to increase attendance
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Co-Director Of Social MediaSpoon University Sep 2017 - May 2018College Park, Md• Oversee postings for Instagram, Facebook, and Twitter• Create campaigns and plans for implementation• Delegate tasks and scheduling to all members of social media team
Nicole Braden Skills
Nicole Braden Education Details
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Marketing And Information Systems
Frequently Asked Questions about Nicole Braden
What company does Nicole Braden work for?
Nicole Braden works for Versus
What is Nicole Braden's role at the current company?
Nicole Braden's current role is Vice President | Hospitality @ VERSUS.
What is Nicole Braden's email address?
Nicole Braden's email address is ni****@****hop.com
What schools did Nicole Braden attend?
Nicole Braden attended University Of Maryland.
What skills is Nicole Braden known for?
Nicole Braden has skills like Microsoft Office, Teamwork, Microsoft Word, Social Media, Microsoft Excel, Marketing, Research, Customer Service, Visual Basic For Applications, Microsoft Powerpoint.
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