Nicole Buchanan

Nicole Buchanan Email and Phone Number

Sales & Marketing Leader | 2024 She Runs It Working Mother of the Year | Speaker | DĪRO Lead | Multicultural Strategy and Insights Strategist | Cultural Architect @ SiriusXM
Nicole Buchanan's Location
United States, United States
Nicole Buchanan's Contact Details

Nicole Buchanan work email

Nicole Buchanan personal email

Nicole Buchanan phone numbers

About Nicole Buchanan

Highly successful sales professional with a solid expertise in multi-platform media strategy, sales development, data-driven marketing solutions and content ideation.

Nicole Buchanan's Current Company Details
SiriusXM

Siriusxm

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Sales & Marketing Leader | 2024 She Runs It Working Mother of the Year | Speaker | DĪRO Lead | Multicultural Strategy and Insights Strategist | Cultural Architect
Nicole Buchanan Work Experience Details
  • Siriusxm
    Sr. Director, Head Of Cultural Strategy & Multicultural Sales
    Siriusxm Jul 2022 - Present
    New York, Ny, Us
  • Pandora
    National Sales & Strategy Lead For Multicultural Growth Segments
    Pandora Aug 2015 - Present
    Oakland, Ca, Us
  • Pandora
    Director - West Coast Sales
    Pandora Jan 2019 - Sep 2022
    Oakland, Ca, Us
    Manage ad sales revenue and west coast Multicultural team across all categories for first party audience segments. Responsible for building out the refreshed core strategy and sales development for growth segments nationally for multicultural and urban audiences for Pandora by leaning on solution driven products, activations and data aligned with performance KPIs and cultural insights. • Led the internal and external conversations around the importance of fortifying your cultural intelligence and connection to various growth segments in an impactful way. • Secured multi-year partnerships with top tier partners across key consumer categories including QSR, Automotive, Entertainment, Telco and CPG. Partnerships which resulted in high double digit YOY% growth in revenue each year. Effectively proposed comprehensive multi-platform solutions for new and renewing partners. • Presented findings alongside partners at the 2017 ANA Multicultural conference touting the success we've seen when harnessing the distinctions in engagement around music. • Successfully showcased how going beyond genre to reflect massive cultural distinctions amongst our core listeners unlocks brand affinity and purchase intent. • Managed the strategy around various research studies conducted for multicultural audiences to ensure match rate and insights provided sound intel to expand the narrative around our multicultural users. • Managed high-level relationships with new and existing partners on both the client and agency level and drove connections for the team to help fortify brand relevance. • Cited by Coalesce Chicago as the 2017 Trailblazer Award Honoree
  • A&E Television Networks
    Digital Sales
    A&E Television Networks Apr 2012 - Aug 2015
    New York, New York, Us
  • Time Inc.
    Midwest Acount Manager - People Magazine
    Time Inc. Nov 2007 - Apr 2012
    New York, Ny, Us
    * Leveraged client relationships to develop actionable proposals while cultivating new and existing revenue levels across brand portfolio.
  • Vibe Magazine
    Midwest Director
    Vibe Magazine 2006 - 2007
    New York, Us
    * Responsible for the development of new business across the Midwest territory for both VIBE and VIBE Vixen magazines.* Managed and supervised the development of integrated media programs and secured $1.1 million in incremental integrated revenue exceeding YOY goals. * Led corporate sales initiatives for key accounts across a variety of categories including health and beauty aids, packaged goods, automotive, financial products, beverage, QSRs, transportation and telecommunications.
  • Time Inc.
    Account Manager - Parenting Magazine
    Time Inc. Feb 2006 - Nov 2006
    New York, Ny, Us
    * Generated new business while servicing accounts in the Midwest territory including Chicago, St. Louis and Kansas City. * Secured and submitted all correspondence and proposals for print, online and sponsorship opportunities.
  • Johnson Publishing Company
    Sr. Account Manager
    Johnson Publishing Company Sep 2001 - Feb 2006
    Chicago, Il, Us
    * Created new and successful events and promotions for the purpose of enhancing and building paging and revenue goals for new and existing advertisers. * Increased print plan frequencies and rates producing increased revenue for existing accounts through innovative proposal submissions and multi-media packages.

Nicole Buchanan Skills

Account Management Integrated Marketing Digital Marketing Advertising Digital Strategy Analysis Online Advertising Goal Oriented Social Media Marketing Digital Media Strong Business Acumen Crm Sales New Business Development Media Planning Sponsorship Social Media Interactive Marketing Sales Operations Media Buying Mobile Marketing Online Marketing Mobile Advertising Advertising Sales Program Management Sem Brand Management Strategic Partnerships Email Marketing Customer Relationship Management Strategic Analysis Results Oriented Search Engine Marketing

Nicole Buchanan Education Details

  • Northwestern University
    Northwestern University
    Economics
  • Whitney Young High School
    Whitney Young High School

Frequently Asked Questions about Nicole Buchanan

What company does Nicole Buchanan work for?

Nicole Buchanan works for Siriusxm

What is Nicole Buchanan's role at the current company?

Nicole Buchanan's current role is Sales & Marketing Leader | 2024 She Runs It Working Mother of the Year | Speaker | DĪRO Lead | Multicultural Strategy and Insights Strategist | Cultural Architect.

What is Nicole Buchanan's email address?

Nicole Buchanan's email address is nb****@****ora.com

What is Nicole Buchanan's direct phone number?

Nicole Buchanan's direct phone number is +131220*****

What schools did Nicole Buchanan attend?

Nicole Buchanan attended Northwestern University, Whitney Young High School.

What are some of Nicole Buchanan's interests?

Nicole Buchanan has interest in I Love To Travel.

What skills is Nicole Buchanan known for?

Nicole Buchanan has skills like Account Management, Integrated Marketing, Digital Marketing, Advertising, Digital Strategy, Analysis, Online Advertising, Goal Oriented, Social Media Marketing, Digital Media, Strong Business Acumen, Crm.

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