I am an experienced Marketing Manager with a with a BBusSci Honours in Marketing from UCT and demonstrated history of working in the digital, e-commerce, retail and marketing strategy arenas. In my 9+ year career I have developed a skillset of diverse digital and strategic capabilities in Digital Strategy with a customer-centric approach, Analytics, Market Research, Performance Marketing and Management. I want to help businesses grow through digital transformation. By matching users’ intent, experience, and behaviour to the realities of what the business can do, I aim to provide value by identifying opportunities and creating a strategic path for them to harness their future potential and help solve real business - and human - problems.I am a great problem solver and have a passion for finding innovative solutions, able to evaluate client's challenges and opportunities in-depth. Skilled in analytical thinking, I take the initiative to look at solutions holistically, from all angles, ensuring I make well-informed decisions. I also enjoy being very adaptable and I learn new skills quickly enabling me to fare well when thrown into the deep-end, managing change and ambiguity with ease. Proven in working for startups at Newtown in fast-paced digital environments, multitasking is one of my strengths, allowing me to handle complex situations and multiple responsibilities simultaneously.