Nicole Goldstein

Nicole Goldstein Email and Phone Number

Freelance Marketing Strategist @ Freelance Consultant
Boston, MA, US
Nicole Goldstein's Location
Greater Boston, United States
Nicole Goldstein's Contact Details

Nicole Goldstein personal email

n/a
About Nicole Goldstein

I am a dynamic marketing and operations leader with 15+ years of progressive experience in demand generation campaigns and 10+ years leading and developing high performing marketing teams. I have a proven track record of excelling through a period of rapid growth and transformation following two of Randstad’s major acquisitions. Highly adept at navigating the ever-changing trends of the online buyer for both B2B and B2C. Always looked at as a "jack of all trades" in our department, I've taken on larger, enterprise wide marketing initiatives such b2b marketing automation. Working alongside our team of developers, engineers, and digital marketing specialists, I have managed the overarching strategy for our automation roadmap. Most recently, I've been leading all marketing and operations efforts for a small demand gen agency, SimplyDIRECT, where I have directly impacted the revenue growth from $4M to $7M in less than 3 years.

Nicole Goldstein's Current Company Details
Freelance Consultant

Freelance Consultant

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Freelance Marketing Strategist
Boston, MA, US
Website:
simplydirect.com
Employees:
16
Nicole Goldstein Work Experience Details
  • Freelance Consultant
    Freelance Marketing Strategist
    Freelance Consultant
    Boston, Ma, Us
  • Simplydirect
    Vice President Of Marketing & Operations
    Simplydirect May 2022 - Present
    Sudbury, Massachusetts, United States
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  • Simplydirect
    Senior Director Of Operations
    Simplydirect Mar 2020 - May 2022
    Sudbury, Massachusetts
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  • Gatepoint Research
    Senior Director Of Operations
    Gatepoint Research Mar 2020 - Present
    Sudbury, Massachusetts, United States
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  • Randstad Usa
    Sr. Marketing Director, Enterprise
    Randstad Usa Aug 2017 - Nov 2019
    - Developed and implemented the company’s first B2B marketing automation strategy- Built and launched two pilot campaigns aimed at demand generation client retention- Worked closely with both IT and Sales operations teams execute marketing automation strategy and framework (Hubspot/CRM integration, content, etc.).- Act as lead product marketer for marketing scrum team (includes designers, UX developers, automation experts, and writers) to define campaign strategies, create solutions, prioritize backlog and report on results.- Responsible for planning, executing, evaluating and reporting on enterprise projects according to predetermined timelines and budgets.- Project monitoring and reporting based on project charter, milestones, and key deliverables.
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  • Randstad Usa
    Sr. Marketing Director, Solution Architect
    Randstad Usa May 2016 - Aug 2017
    Participate in an agile product team to recommend and/or validate B2B marketing strategies for US initiatives. My focus is in digital marketing strategy and planning/executing measurable marketing initiatives. Strategies often include tactics such as SEO, content marketing, remarketing, conversion optimization, minimum viable product development, aligning marketing & sales, email marketing, user experience testing, and A/B testing.
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  • Randstad Usa
    Marketing Director, Technology & Engineering
    Randstad Usa Jan 2015 - May 2016
    Woburn, Ma
    - Lead and develop an integrated marketing & communications team for Randstad Technologies and Engineering brands- Lead and manage a team of four marketing professionals- Act as team lead for the Randstad US Customer product team- Create and execute strategic marketing plans for Randstad Technologies and Randstad Engineering- Coordinate the planning and execution of US internal and external marketing campaigns to fuel sales growth and drive a pipeline of quality IT and engineering candidates- Development of best practices for a lead nurturing sales funnel in order to provide complete end-to-end campaign success/ROI- Develop sales enablement content strategy to align with sales activity- Monitor and analyze performance of campaigns (B2B/B2C); Reported progress/metrics with next steps to senior colleagues- Created content for and leveraged various channels and tools including email (SilverPop/HubSpot), enewsletters, social media (Hootsuite, Facebook Ads), external web, digital and print advertising, and event & sponsorship marketing - Develop and maintain the company’s intranet site- Drive internal communications strategy
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  • Randstad Us, Technology & Engineering Group
    Marketing Brand Manager
    Randstad Us, Technology & Engineering Group May 2011 - Jan 2015
    Woburn, Ma
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  • Randstad Technologies Us
    Web Administrator
    Randstad Technologies Us Feb 2008 - Jun 2011
    Woburn, Ma
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  • State Street Bank
    Sr. Client Representative
    State Street Bank Aug 2005 - Feb 2008
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  • Healthtrax Fitness & Wellness
    Wellness Program Coordinator
    Healthtrax Fitness & Wellness Jun 1998 - Oct 2007
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Nicole Goldstein Skills

Digital Marketing Marketing Seo Recruiting Social Media Management Integrated Marketing Web Analytics Social Media Marketing Marketing Communications Salesforce.com Training Internet Recruiting Facebook Market Research Online Marketing Internal Communications Lead Generation Sales Corporate Communications Online Advertising Sales Presentations Project Planning Employee Training Corporate Branding Strategic Communications Account Management Powerpoint Brand Communication Company Branding Communications Strategy Training And Development Search Engine Optimization

Nicole Goldstein Education Details

Frequently Asked Questions about Nicole Goldstein

What company does Nicole Goldstein work for?

Nicole Goldstein works for Freelance Consultant

What is Nicole Goldstein's role at the current company?

Nicole Goldstein's current role is Freelance Marketing Strategist.

What is Nicole Goldstein's email address?

Nicole Goldstein's email address is ni****@****usa.com

What schools did Nicole Goldstein attend?

Nicole Goldstein attended Quinnipiac University - School Of Business.

What skills is Nicole Goldstein known for?

Nicole Goldstein has skills like Digital Marketing, Marketing, Seo, Recruiting, Social Media, Management, Integrated Marketing, Web Analytics, Social Media Marketing, Marketing Communications, Salesforce.com, Training.

Who are Nicole Goldstein's colleagues?

Nicole Goldstein's colleagues are Katie A., Mackenzie Walsh, Martha Reid, Elissa Macewen, Martha Reid, Chris Barth, Olivia Gillis.

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