Nicole Roark Email and Phone Number
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Nicole’s nearly three decades of experience spans brand strategy, client development, communications, marketing, and M&A integrations within the A/E/C industry. Her extensive expertise helps shape strategic direction and drive growth and revenue. Nicole also spearheads marketing and client development efforts with the goal of building synergy to advance a firm’s mission and deliver unparalleled value to clients. Nicole believes the essence of any successful enterprise lies in its ability to inspire and multiply its leaders, a principle she ardently champions by identifying and nurturing the unique strengths of each individual within the organization. Her passion for inspiring and empowering others, coupled with her strategic acumen, positions her as an asset to any firm.
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Central U.S. Regional Strategic Growth Director, Vice President At WspWsp In The U.S.Austin, Tx, Us -
Texas And Louisiana Regional Strategic Growth Director, Vice PresidentWsp In The U.S.Austin, Tx, Us -
Chief Strategy Officer (Cso)Moregroup Sep 2023 - Dec 2024Austin, Texas, United StatesProvided overall leadership, vision, and direction of the Strategy Team and the firm, including:• Leading the marketing portion of MOREgroup’s record-breaking sale to a new Private Equity (PE) partner. Including presentations to the PE, presentations to the lenders, and support of the overall due diligence process.• Led five Regional Executive Directors for six regions, who were responsible for growth, strategy, pipeline, backlog, revenue, and profit/loss for the practices within their regions. • Leading four Sr. Executive Directors of Practice who are responsible for the national vision and strategy of their practice. • Leading a Pursuit Team of 15 to identify and pursue work aligned with the Value Creation Plans (VCPs)/Strategic Plans for the practices and regions. Fully integrated a previously siloed team. • Leading five Client Relationship/Business Development Directors that supported the practices nationwide.• Leading a Bond Team who supported school districts with bonds in Texas and other states. Ultimately, winning $196M in design revenue in one year.• Leading the Communications Team, including social media, branding, template development, graphics, technical writing, videography, photography, new website development and maintenance, new intranet development and maintenance, and conference coordination.• Leading the Legislative team for the education practice to advocate for school districts in Texas.• Implemented and led strategy and value creation planning for the practices and regions.• Managed and led the budgeting process for the Strategy Team.• Developed dashboards showing financials and Strategy Team KPIs and presented those KPIs to the Board. • Worked with consultants to develop and implement a new ERP/CRM. • Led the integration of 5 firms into MOREgroup internally and branding of being a MOREgroup brand externally. • Developed acquisition playbook for M&A identification, tracking, vetting, due diligence, and post-acquisition. -
Vice President, Director Of MarketingHalff Mar 2022 - Aug 2023Austin, Texas Area• Led Marketing, Graphics, and Funding Resources teams that supported the whole firm with 40+ staff in five states.• Worked with the Chief Strategy Officer (CSO) to identify and vet potential acquisitions. • Led and supported yearly strategic plan development for Halff’s 14 practices and 30 offices. • Worked with the Leadership Team to identify firm-wide initiatives and worked with marketing and technical staff to implement the initiatives. • Helped develop and implement an acquisition onboarding process when Halff purchased firms, including training, client and pursuit identification and consolidation, brand recognition plans, and culture integration. -
Vice President, Director Of Marketing StrategyHalff Associates Sep 2019 - Mar 2022Austin, Texas Area• Worked with the Chief Marketing Officer (CMO), Halff’s Leadership Team, Practice Leaders, and Operations Managers to develop firm, practice, and office-specific marketing goals.• Led company-wide strategic plans and initiatives, including client identification, market trend identification, and internal and external implementation of the plans. • Managed a team of 10 Strategic Pursuits Managers and Coordinators and mentored the regional marketing staff. • Developed and implemented the marketing process for the entire firm. Provided extensive training to marketing and technical staff on the new process. -
Strategic Pursuits ManagerHalff Associates Sep 2018 - Sep 2019Austin, Texas Area• Led pursuit and client identification, Go/No Go decisions, workload assignments, and strategy development for transportation pursuits. • Responsible for the entire proposal process including the identification of a pursuit, working with the team to develop a winning strategy, leading the writing and editing of the proposals, preparation of shortlist presentations, and coaching the teams. -
Inside Sales ManagerJacobs Nov 2015 - Aug 2018Austin, Texas Area• Sales Operations Lead for Jacobs’ TxDOT Leadership Team, which shaped the overall approach and strategy for the region’s largest client. • Coordinated with TxDOT, CH2M Hill, and Jacobs’ leadership to create a seamless integration of all TxDOT contracts and pursuits when Jacobs purchased CH2M Hill in 2017. Thanks to proactive measures, we fully integrated contracts and projects within less than two months from date of acquisition, creating a combined contract portfolio that exceeded $550M.• Led pursuit identification, Go/No Go decisions, and workload assignments for all TxDOT pursuits. • Supported the South-Central Region of Jacobs’ Buildings & Infrastructure group in support of architectural; planning; schematic and environmental (S/E); plans, specifications, and estimates (PS&E); and construction, engineering, and inspection (CE&I) for roadways; water/wastewater infrastructure; and rail projects.• Responsible for the entire proposal process including the identification of a pursuit, working with the team to develop a winning strategy, leading the writing and editing of the proposals, preparation of presentations, and coaching the interview team.• Focused on TxDOT architectural and engineering (A&E) projects, but also led pursuits for the City of Austin, Capital Metropolitan Transit Authority (CapMetro), Williamson County, North Central Texas Council of Governments (NCTCOG), Dallas Area Rapid Transit (DART), University of Texas in San Antonio (UTSA), and Central Texas Regional Mobility Authority (CTRMA), just to name a few. -
Marketing ManagerGsi Environmental, Inc. Nov 2010 - Nov 2015Austin, Texas Area• Responsible for private sector and federal, state, and local government proposal preparation including: Strategy development, writing technical and non-technical sections, and technical editing and production of the final proposals.• Assisted GSI’s President and Partners with development of marketing goals and strategies for the company.• Assisted with litigation cases by providing research and creation of presentations for: o Oil and gas development projects; o Remedial design projects (ranging from pump and treat to soil vapor extraction [SVE]); o Risk assessments; o Groundwater, surface water, and air modeling; and o Other environmental projects. • Maintained federal representations and certifications (System for Award Management [SAM], etc.).• Maintained GSI’s website using Joomla and HTML.• Reviewed contracts and identified potential concerns. • Coordinated the hiring process for both junior and senior staff. -
Sr. Federal Marketing ManagerBrown And Caldwell Mar 2008 - Dec 2010• Worked directly with Brown and Caldwell’s President, members of the Federal Team, Regional Business Unit Managers, and Client Service Managers to develop national, regional, and client-specific strategies for pursuing work with federal agencies.• Managed the proposal process from client identification through award for “Must Win” federal pursuits. • Successful proposals totaled nearly $1.5 Billion in contract and project awards. • Responsible for proposal preparation, strategy development, and oversight of multi-million-dollar proposals (RFPs, RFQs, RFIs) for federal clients nationwide.• Assisted Brown and Caldwell’s Financial Controller with strategic rate development, federal reporting requirements, GSA audits, review of rates, and review of representations and certifications before submission.• Trained marketing personnel regarding the preparation of federal proposals (SF 330s, SF 33s, task/delivery order proposals, RFIs, SOQs, etc.).• Assisted in the development of a Contract Management Plan template for Contract Managers to use when managing large, Indefinite Delivery/Indefinite Quantity (IDIQ) contracts with the Air Force, Navy, USACE, FDIC, the Department of Interior, and other federal agencies.• Assisted project managers with their contract management needs, compliance with the FAR, and strategic rate development.• Managed Brown and Caldwell’s Protégé firm through the SBA, confirmed compliance with SBA, and assisted with the joint venture applications for specific pursuits.• Led project managers and technical experts in the development of technical approaches that were strategic, easy to read, and easy to understand for environmental and engineering proposals.• Edited, proofread, wrote, and coordinated the preparation and submission of proposals to public (federal, state, cities, counties, municipalities, etc.) and private sector clients. • Worked with the Office Managers to develop yearly business plans for all Texas offices. -
Sr. Marketing CoordinatorUrs Corporation Feb 2007 - Feb 2008• Marketing contact and coordinator for proposals (RFPs, RFQs, RFIs) ranging in size from $150,000 to more than $1 Billion. Prepared successful proposals totaling more than $2 Billion.• Wrote, edited, proofread, and coordinated the preparation and submission of proposals to public (federal, state, cities, counties, municipalities, etc.) and private sector clients throughout the United States and the world. • Prepared multi-volume proposals, SF 330s, SF 33s, SF 254/255s, task/delivery order proposals, letter proposals, and form proposals for various federal agencies, including USACE, Air Force, NASA, NAVFAC, Department of Defense, and AFCEE (now AFCEC).• Led the entire proposal preparation process. -
Marketing ManagerHicks & Company Environmental/Archeological Consultants Aug 2002 - Feb 2007• Marketing contact for all proposals. • Created and produced marketing brochures, giveaway items, and exhibitor booth for conferences and events. • Recruiter and HR Coordinator for more than 45 permanent and 20 contract employees.• Responsible for development and submission of proposals and federal applications. -
RecruiterIbm Jan 2000 - Feb 2002• Worked as the primary recruiter and HR point-of-contact for a variety of groups including Finance, Accounting, Software, Hardware, Sales, Human Resources, Public Relations, Telecommunications, and Marketing. • Identified candidates, explained IBM’s benefits, and remained the main point of contact for both candidates and managers throughout the hiring process. • Developed hiring strategies with the first and second-line managers.• Found and hired star-quality students for an elite college recruiting program called Boot Camp. Attended campus events and reviewed 5,000+ resumes. Scheduled more than 380 technical screens with both the interviewee and the interviewer. Interviewed more than 60 candidates. Coordinated 130 on-site interviews and extended offers to more than 75 candidates with an 85% accept rate. Arranged travel and accommodations for the students and explained IBM’s benefits program. Maintained contact with students before and after their start date. • Supported 85+ managers with their technical professional hiring needs, in addition to Boot Camp and college hiring. Nationwide contact person for managers needing to hire a college intern or permanent hire at Tivoli. -
Marketing/Recruiting/Immigration CoordinatorDecision Consultants, Inc. Jan 1994 - Nov 1999• Wrote, proofread, and organized bids and proposals (RFIs, RFQs, RFPs) for federal and state contracts. Created a variety of templates and forms using MS Word, Excel, and PowerPoint to simplify my job and the jobs of others. • Immigration liaison for DCI employees and outside lawyers. Verified that immigration paperwork was accurate and complete. Created Public Access Folders for all H1-B visas, where none had previously existed. Handled extremely difficult people and situations on a daily basis. Audited I-9s to verify legal compliance and completion. Maintained files for both aliens and citizens. Continuously worked to increase my knowledge of immigration laws and procedures. • Sourced resumes and made the initial contact calls. Searched for candidates with both hardware and software experience. • Wrote DCI Austin’s monthly newsletter, which was distributed to over 300 employees.
Nicole Roark Skills
Nicole Roark Education Details
Frequently Asked Questions about Nicole Roark
What company does Nicole Roark work for?
Nicole Roark works for Wsp In The U.s.
What is Nicole Roark's role at the current company?
Nicole Roark's current role is Central U.S. Regional Strategic Growth Director, Vice President at WSP.
What is Nicole Roark's email address?
Nicole Roark's email address is ni****@****obs.com
What is Nicole Roark's direct phone number?
Nicole Roark's direct phone number is +160256*****
What schools did Nicole Roark attend?
Nicole Roark attended The University Of Texas At Austin.
What skills is Nicole Roark known for?
Nicole Roark has skills like Proposal Writing, Environmental Consulting, Environmental Awareness, Environmental Compliance, Sustainability, Contract Management, Environmental Impact Assessment, Water, Strategic Planning, Project Management, Sampling, Environmental Engineering.
Who are Nicole Roark's colleagues?
Nicole Roark's colleagues are Matt Yaw, Taylor Kroll, P.e., Mahaveer Nagar, Klára Pankász, Tobias Ottosson, Abdulla Danish, Mohammad Zubair.
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