Nicole Tanzer Email & Phone Number

Waltham, Ma, Us

• Mapped and created the onboarding process for incoming MPMs, includingmentoring, facilitating meetings with SMEs and cross-team introductions andtraining• Integrate and train newly acquired Rapid Diagnostics business into groupmarketing functionsFacilitate customized processes by working with agency leaders, regulatoryteams, external agencies, and business unit to meet unique business needs• Assisted in creating, reviewing, and obtaining approvals on a 12-module trainingdeck for internal sales teams to sell Accula SARS-CoV-2 Test with RT-PCRtechnology• Provide input and feedback on business' campaigns, strategies, and execution ofmarketing materials

Waltham, Ma, Us

• Collaborated with digital marketing to aid in reaching sales goals by creating amultichannel tactical plan from concept creation, through regulatory approvalsto execution• Continuously update sales, training, and marketing materials to meet FDA andregulatory requirements• Identify team KPIs, report weekly and monthly numbers to leadership, andadjust tactical strategy based on results• Assessed projects against budgets and timelines, keeping team and assignmentson task.• Success in navigating strict IVD and FDA requirements. Then, applyingknowledge to marketing materials, documenting approved claims, collaboratingon regulatory approvals, and logging and archiving final outcomes for potentialauditing purposes• Identified risks, necessary timelines, and specific requirements for the success ofnew products to launch• Target niche markets with omni-channel strategies to gain higher engagementrates

Waltham, Ma, Us

• Managed project performances against established cost and schedule targets,provide reporting of project status, and identified potential problems that mayoccur and find solutions in a timely matter to help prevent or minimize delays inproject delivery• Coordinate capabilities project and engaging with marketing developers acrossmultiple business units• Function as “go-to” project manager to run pilots of new processes to helpaddress business partner's needs, report feedback and potentialchallenges/risks of processes to leadership

Waltham, Ma, Us

• Develop marketing materials for business partners, managing deadlines, andproviding exceptional customer service to enhance CAS scores• Lead projects with internal business partners from inception to completion andprovide support and scheduling for each tactic• Work with agency team members to provide customized services for businesspartners

As a freelance professional, I successfully contributed to various healthcare andmedical projects, offering a multifaceted skill set that encompasses medicalcontent writing, patient brochure design, and healthcare company rebranding.• Demonstrated expertise in crafting high-quality, medically accurate content fora variety of medical offerings in the healthcare sector.• Conducted in-depth research and produced engaging content, effectivelyconveying complex medical topics.• Specialized in designing patient brochures that combined visual appeal withinformative content to enhance patient education and engagement.• Assumed a pivotal role in an ongoing rebranding initiative with the primaryobjective of infusing the brand with a trustworthy and educational tonespecifically tailored to resonate with the client’s patient audience.

• Demonstrate impeccable guest service by anticipating new and returning guest's needs to improve service ratings and promote and maintain a loyal customer base• Increase revenue by way of detailed product and process knowledge to customize guest’s experience• Instruct and develop new employees on steps of service to cultivate team collaboration • Manage high stress situations with speed and composure without compromising guest service• Serve as lead cocktail to support high volume guest count during peak hours

• Develop marketing strategies and events to increase traffic and revenue to multiple venues by integrating industry leaders• Generate, maintain, and follow up with sales leads to increase revenue and hit weekly sales goals • Received promotion within first 60 days based on performance• Highly engaged social media posts to gain traffic and sales leads• Track, analyze and generate nightly data to report to executives

Us

• Supported multiple agencies for international and domestic clients for event coordination• Represent multiple brands and educate public during various events• Events included, but not limited to trade shows, car shows, sporting event and other large gatherings• Managed and scheduled teams of up to 20 other ambassadors• Distributed marketing materials and promotional items and • Produced photos and messaging for social media and other marketing media• Maintained long term contracts with clients