Nicole Weinstein Email & Phone Number

New York City Metropolitan Area

New York, New York, United States

Philadelphia, Pennsylvania, United States

Greater Philadelphia Area

As a Digital Marketing Assistant at UMG, I have the great pleasure of working with clients such as Tony Bennett, Steve Miller Band, Disco Donnie Presents, Ice Cube, Tupac, The Ed Sullivan Show, and more. My role focuses on social media: drafting, executing, and analyzing content. This experience has taught me how to understand the difference in branding for each client and adjust content accordingly.Perhaps the most rewarding part of my job is contributing to larger marketing campaigns, an exercise in creativity, strategy, and branding. Whether celebrating the 70th anniversary of Tony Bennett's career or creating EDM-themed Valentine's Day cards, I am so proud of each campaign my team and I have achieved!

Greater New York City Area

Greater Philadelphia Area

Through this role, I promoted two of The Orchard's artists every two weeks through social media and physical promotion. I utilized Twitter, Facebook, Instagram, Snapchat, and Reddit, and distributed physical assets such as posters, stickers, buttons, and more throughout record stores and lifestyle accounts in Philadelphia.I also promoted and attended concerts in Philadelphia, followed by a marketing and demographic report. I worked with artists such as BTS, The Glitch Mob, John Prine, Run The Jewels, Rebelution, and many more.One of my favorite experiences as a College Marketing Rep was organizing and hosting a listening party for Jorja Smith's debut album "Lost and Found." Check out a picture from the party below!

Greater New York City Area

Greater Philadelphia Area

Along with the other members of the executive committee, I oversee Drexel's student-run record label, MAD Dragon Records. As a team, we make final decisions regarding new artist signings, budgets, events, and more. We create a bi-weekly newsletter outlining updates for the label, which goes out to the entire Westphal College of Media, Arts, and Design. Working with MDMG has given me hands-on A&R experience, and encouraged me to become more involved with the Philadelphia music scene in general.

Greater New York City Area

As an intern for ATO Records, I helped around the office with general tasks assigned by product managers. I created weekly sales reports for the label's recently released singles and albums; I updated individual artist analytics, which provided in-depth examinations of how an artist's singles performed on each streaming and sales platform over a given week. When one of our artists released a new album, I was responsible for packaging posters, promo CDs, and one sheets to send to indie record stores and radio stations across the country.Other than those two main duties, I gained experience in customer service, communicating with concert promoters, submitting Grammy submissions, and much more. I had the pleasure of working with artists such as Natalie Prass, Jim James, Rayland Baxter, Alabama Shakes, King Gizzard and the Lizard Wizard, and Lee Ann Womack, among many others.

Greater New York City Area