Nicole Bestard (She/Her)

Nicole Bestard (She/Her) Email and Phone Number

Founder & Principal Quarter Horse PR Strategies @ Quarter Horse PR
Nicole Bestard (She/Her)'s Location
New York, New York, United States, United States
Nicole Bestard (She/Her)'s Contact Details

Nicole Bestard (She/Her) work email

Nicole Bestard (She/Her) personal email

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About Nicole Bestard (She/Her)

I'm a PR agency executive and former journalist with an innate sense of story and big-picture thinking, which makes for magical powers in business development, problem-solving, team leadership, crisis management, and award-winning communications strategies. I’ve launched disruptive technology companies, luxury hospitality properties and wine and food brands, led the pivot and rebrand of Fortune 500 companies, and built business-changing PR programs and teams for fast-growth companies across borders, industries and every consumer and technology channel over the last 20 years. I'm happiest working directly with leaders who put people and purpose first. My campaigns win media coverage, grow revenue (and garner shiny awards); my teams build confidence, trust and skill; and my hunger to learn new things never ends. Got a great story? Let’s use it to change things for the better. www.qh-pr.com

Nicole Bestard (She/Her)'s Current Company Details
Quarter Horse PR

Quarter Horse Pr

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Founder & Principal Quarter Horse PR Strategies
Nicole Bestard (She/Her) Work Experience Details
  • Quarter Horse Pr
    Founder, Principal
    Quarter Horse Pr Jul 2020 - Present
    In this age where it seems all anyone can talk about is becoming, being, or chasing a unicorn, we’re here for those who know that you’ve got to run before you can fly. We’re grounded, we’re fast (fun fact: quarter horses are the ones to bet on in a sprint), we can pivot on a dime (see: barrel racing), and we’re proud partners no matter how long the journey (see: cowboys). If you’ve got a great story and need a partner to make sure it runs, let’s talk. www.qh-pr.com
  • Escalate Pr
    Strategic Advisor
    Escalate Pr Jan 2021 - Present
    Boston, Ma, Us
    I've been privileged to co-create media campaigns and executive content with the Escalate PR team for a few years now. Their team of senior-level communications professionals is top-notch and in-demand. I'm their smokejumper on call for top-tier media campaigns, narrative positioning, thought leadership, editorial strategy, and creative pitch development. As co-collaborators and partners, we also share resources and ideas for the benefit of all our clients.
  • Beasley & Mccusker Communications
    Contributing Partner
    Beasley & Mccusker Communications Oct 2020 - Present
    Menlo Park, Ca, Us
  • Inkhouse Media + Marketing
    Executive Vice President And General Manager
    Inkhouse Media + Marketing Mar 2017 - May 2020
    Waltham, Ma, Us
    Agency executive team leader and General Manager responsible for founding, growing, and building a thriving office in New York City. Built a profitable office of 15 people with strategic accounts in enterprise technology (spanning healthtech, fintech, data analytics, and other emerging technologies); consumer brands (including household names in national CPG, food/bev, fitness, fashion, and consumer tech). Managed and led all NYC office operations on an independent P&L including HR, culture, new business, client relations, integrated communications programs spanning media relations, content, social, paid, and corporate responsibility. Won and grew accounts in strategic new areas for the agency, including cloud technologies, behavioral health, and notably, CPG/social good (Organic Valley), leading to 2020 Sabre Award for the brand's new category launch. Continued work as editorial, communications and creative content strategist to the C-Suite. Recognized for team leadership, client counsel in crisis communications, team retention, client retention, ability to rapidly scale and grow a vibrant, diverse, successful office and to share talent, counsel, new business skills and program standards across the agency.
  • Spark Pr
    Managing Director/Senior Vice President
    Spark Pr Jul 2015 - Mar 2017
    Recruited as team lead in sales, operations, client and team management for Spark PR's NY office. Rebuilt the agency's east coast enterprise technology practice to profitability under an independent P&L including a dynamic portfolio of clients in cloud, advertising, security, digital, data analytics, collaboration, communications and financial technologies. Through relationships and experience in consumer PR and marketing, also built a second practice portfolio of consumer technology companies and brands. Responsible for hiring, people management, and positive culture. Recognized for mentorship and team leadership in the agency's annual management awards (nominated by employees across the agency).
  • Shift Communications
    Vice President
    Shift Communications Dec 2014 - Jul 2015
    Boston, Massachusetts, Us
    As Vice President, I led two B2B enterprise technology and consumer brand teams, with full account responsibility. From new business prospects to client relationships, my main focus was ensuring solid PR strategy that resulted in business growth and industry recognition. I believe in working elbow to elbow with my team, helping to create messaging appropriate to each client's unique position in the market, and driving media coverage with the appropriate audiences. I'm a strong team leader and mentor known for creative solutions, positive approach, and thoughtful, experience-based strategy.
  • Shift Communications
    Director, B2B And B2C Technology
    Shift Communications Jun 2013 - Dec 2014
    Boston, Massachusetts, Us
    As Director in SHIFT's NYC office, I worked to ensure the overall success of account programs and client retention, serving as the senior strategic resource for clients on all matters from setting PR and marketing strategy to messaging development. I served as a mentor and managed the professional development of the NYC office's consumer and technology PR teams, and handled both pitching and closing new business opportunities. I was promoted to Vice President in December 2014.About SHIFTSHIFT is an integrated communications agency with offices in Boston, New York City and San Francisco, driven by 100 creative, smart and sassy brainiacs.Our client roster includes well-known consumer brands like McDonalds, H&R Block, and Canadian Club Whisky… Technology innovators like Salesforce.com, Appirio and Logitech… Media properties such as Techcrunch and Engadget… and Healthcare clients like Sermo and M*Modal.We’re also Agency of Record for some of the world’s coolest and largest events around, like RSA Conference (IT security), HIMSS (healthcare), Ad:Tech (advertising) and Techcrunch DISRUPT (showcase for startups).Speaking of startups… we helped launch Yelp, Reputation.com, Kaspersky Lab, Powerset, Gazelle and many other stars past and present.SHIFT was named the Holmes Report’s 2012 Digital/Social Agency of the Year and named overall Small Agency of the Year in 2013.
  • Gabriel Marketing Group
    Director, Marketing Communications
    Gabriel Marketing Group Dec 2010 - Mar 2013
    I was responsible for PR outreach, messaging strategy and compelling content for all channels, from press and analyst relations to ad campaigns and social media. Gabriel Marketing Group is a boutique marketing and integrated communications firm serving emerging and mid-size tech companies.
  • Jarvis Communications
    Vice President
    Jarvis Communications Aug 2005 - Aug 2010
    Jarvis Communications, Inc. creates and manages public relations programs for companies, people and brands in the wine, spirits, food and travel industries. As the firm's first full-time employee in 2005, I worked with President Katherine Jarvis to manage all aspects of a boutique PR firm focused on boutique, premium wineries. My duties included managing all editorial copy for clients, writing and editing all feature-length press materials and assisting in the drafting of press releases, website copy, wine descriptions, label copy and more. I also: -Created, managed and executed proactive media relations strategies with a small team. -Planned and hosted media dinners, press tours and junkets. -Created pairing menus. -Media-trained clients. -Managed a small team of publicists and admin support staff.-Managed relationships with high-profile clients and media. -Assisted in hiring and HR practices. -Drafted new business proposals and led pitch meetings. -Contributed to a happy, healthy, hard-working team environment.-And lots more!!
  • Wagstaff Worldwide
    Account Coordinator
    Wagstaff Worldwide May 2004 - Nov 2004
    Supported the firm's restaurant division in all aspects of public relations and client services. Wrote, edited and distributed press releases and announcements; drafted and edited recipes for editorial use; planned, executed and hosted media dinners, restaurant openings and press junkets; created proactive media relations strategies and worked with the team to carry them out; managed reporting and client relations.
  • 18 Media
    Senior Editor
    18 Media 2000 - 2004
    Managed editorial content as part of a tight-knit team for two monthly luxury lifestyle publications: Gentry and California Home & Design. Wrote several monthly features as well as departmental copy; edited calendar, events and style sections; assigned and edited freelance work; assigned and styled photo shoots. Contributed restaurant reviews, product reviews, author/artist/chef/entrepreneur and philanthropist profiles. Drafted and edited recipes. Served as final blue line copy editor. In 2003, I moved to southern California to take on regional editing duties for the publisher's shelter magazine, California Home & Design.

Nicole Bestard (She/Her) Skills

Public Relations Marketing Communications Social Media Marketing Integrated Marketing Editing Copywriting Social Media Marketing Marketing Strategy Creative Writing Content Development Copy Editing Publicity Advertising Digital Marketing Public Speaking Email Marketing Event Management Brand Development Proposal Writing Website Copy Recipe Testing Publishing Feature Articles Marketing Copy Fundraising Technical Writing Feature Writing Speech Writing Grant Writing Online Communications Seo Copywriting Marketing Management Media Relations Strategy Strategic Communications Digital Media Corporate Communications Management Press Releases Blogging

Nicole Bestard (She/Her) Education Details

  • University Of Southern California
    University Of Southern California
    Professional Writing/Poetry
  • University Of Portland
    University Of Portland
    Literature And Fine Art

Frequently Asked Questions about Nicole Bestard (She/Her)

What company does Nicole Bestard (She/Her) work for?

Nicole Bestard (She/Her) works for Quarter Horse Pr

What is Nicole Bestard (She/Her)'s role at the current company?

Nicole Bestard (She/Her)'s current role is Founder & Principal Quarter Horse PR Strategies.

What is Nicole Bestard (She/Her)'s email address?

Nicole Bestard (She/Her)'s email address is ni****@****use.com

What is Nicole Bestard (She/Her)'s direct phone number?

Nicole Bestard (She/Her)'s direct phone number is +178196*****

What schools did Nicole Bestard (She/Her) attend?

Nicole Bestard (She/Her) attended University Of Southern California, University Of Portland.

What skills is Nicole Bestard (She/Her) known for?

Nicole Bestard (She/Her) has skills like Public Relations, Marketing Communications, Social Media, Marketing, Integrated Marketing, Editing, Copywriting, Social Media Marketing, Marketing Strategy, Creative Writing, Content Development, Copy Editing.

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